From IBM to entrepreneurship, Abbie White has built a career defined by transformation, growth, and redefining how modern sales teams succeed. With more than 17 years in sales leadership and over $500 million in revenue generated, she shares the lessons that led her to found Sales Redefined and challenge traditional approaches to selling.

 

Recognised as a Forbes-featured leader and LinkedIn Top Voice, Abbie brings a practical perspective on how organisations can evolve in a rapidly changing digital and AI-driven world — helping teams move beyond outdated sales models and unlock sustainable growth.

 

🎧 Listen to the full episode on Spotify, Apple Podcasts & YouTube.

 

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