Learn how to find off-market deals in Abilene, Texas. Especially helpful to find creative financing deals and fixer upper properties using marketing and other strategies.
Topics discussed include:
How real estate investors find deals from The Millionaire Real Estate Investor book by Gary Keller et alWhy Motivated Sellers? Creative Transactions and Fixer Upper Properties.Where are we in the Real Estate Investor Daily Checklist?1-Step versus 2-Step MarketingThe Importance of Being on the Right Side of the DeskAnswering Service Questions and how to make an offer on the first call (to your answering service)How Much to Spend on Marketing Tests?Marketing BeliefsSifting and Sorting to find the best dealsStaying out of the Feast and Famine cycleLooking inside and outside the industry for the best marketing ideasMarketing Modeling Spreadsheet (download available)Target ProfitGoals and MetricsMotivated Sellers for Lazy and Poor FolksLazy Marketing Methods for those with more money than time to find dealsPoor Marketing Methods for those with more time to invest in finding deals than moneyDan Kennedy's 3 Ms of Marketing: Market, Message and MediaMarket and info of the best market to pursueMotivated Seller Marketing Headlines (the list)Alternative Marketing HeadlinesMarket to Message MatchThe importance of making multiple contacts and following upCredibility Packet and Testimonials (downloadable sample available)Commit to Improve Your Response Rate In All Your MarketingSuccess Ratios: how much work to get a deal from a variety of sourcesTesting Versus Buying Tested MarketingSample Elevator SpeechSample Real Estate Investor Business Card (including a special twist used for raising private money)Sample Bandit SignsAdapting to buying from motivated sellers in hot markets (what changes)Why direct mail? Pros and cons.Defining your farm area for direct mail.Mailing List Selection CriteriaMailing List SourcesMailing List HygieneDirect Mail Marketing Messages (including a number of sample letters and postcards)Direct Mail Marketing Media to use to find dealsWhat name should you use on your marketing?What phone numbers, website, email address and return mailing address should you use on your marketing?Mailing ServicesPlus much moreThis class was recorded to help real estate investors learn how to market to find off-market deals for creative financing and fixer uppers.
Watch the video version of this class and download the handouts from the live in-person version:
https://realestatefinancialplanner.com/marketing-to-find-off-market-deals/
Free Real Estate Deal Analysis Spreadsheet: Download a copy of the newest version of The World's Greatest Real Estate Deal Analysis Spreadsheet™ by going to:
https://RealEstateFinancialPlanner.com/spreadsheet
Improve Cash Flow: Book a consultation to improve cash flow using our proprietary 88 cash flow improving strategies.
Real Estate Agent & Lender Collaborators: Interested in collaborating with us on the Abilene real estate investor podcast? Book a free consultation to discuss.