Overwhelmed with all the tasks on your to-do list? Completely forget to do something you said you would do? Get distracted from your work by remembering other things you have to do?

I used to be that way too.

This podcast talks about how I took control of my distracted brain and how you can do the same with Trello.

Links and resources mention:

Trello.com

TrelloForWork.com

Connect with Zack:

Zack's Twitter: @zwsexton

Zack's LinkedIn: /in/ZacharySexton

Email: coach at zacharysexton.com

I'll be taking a break with the show.

In this quick 'goodbye for now' episode, I explain why the break is needed, what I'll be focused and how you can stay connected (I hope you will).

Thank you for tuning in. I hope you were able to make a whole heap of 1% improvements form the ideas presented.

Sincerely,

Zack

Stay connected with Zack:

Email: coach at zacharysexton.com

Twitter: @zwsexton

LinkedIn: /in/ZacharySexton

Links and resources mention:

Clean Slate/Kanban Training

Automateyourbooking.com

zacharysexton.com/newsletter

Personal Kanban w/ Jim Benson  ABR021

Resource and Knowledge Management w/ Tiago Forte ABR023

How To Generate More Revenue w/ Contactually  ABR041

How to Manage Your Network w/ John Corcoran  ABR047

Relying on your memory or willpower to follow up with your current prospects takes too much time and mental bandwidth.

This podcast shows you how to use email 'boomerangs' to follow up automatically.

Enjoy!

Links and resources mention:

Boomerang for Gmail App

Boomerang Respondable Feature

Contactually

Full Disclosure: I earn a commission if you click this link and make a purchase, at no additional cost to you.

Related podcasts:

How To Write Great Emails ABR #56

Getting To Inbox Zero w/ Matt Cowdroy  ABR #38

How To Deal w/ Email ABR #15

AutomateYourBooking.com

Connect with Zack and Ryan:

Ryan'sTwitter: @dgtlminimalism

Ryan's Website: https://www.ryanclover.com/

Zack's Twitter: @zwsexton

Zack's LinkedIn: /in/ZacharySexton

Support the show: zacharysexton.com/support

Subscribe to the podcast on iTunes, Stitcher, Overcast, PocketCast or your favorite podcast player. It’s easy, you’ll get new episodes automatically, and it also helps the show gain exposure.

The shownotes can be found at zacharysexton.com/59

Can you think of a bad prospect call that could have been avoided with a bit of information on the front end?

Maybe they didn't have the budget. Maybe you don't solve their particular problem. Maybe the call could have been done in half the time. Maybe you could have come better prepared and made the sale.

Today's podcast is all about how to automatically gather the information you need to make your sales calls more productive and profitable. You'll learn the tools to use and the questions to as to make sure you are scheduling calls with qualified candidates who are excited to work with you.

Enjoy!

For those who want to dive deeper with multiple over the shoulder video tutorials, booking form comparisons and question set templates, you'll want to go to automateyourbooking.com.

Links and resources mention:

Likable Expert Michael Katz ABR #48

Zack's Podcast Booking Form

Zack's discovery call thank you page

Zack’s Virtual Coffee Scheduler

AutomateYourBooking.com

Connect with Zack and Ryan:

Ryan’sTwitter: @dgtlminimalism

Ryan’s Website: https://www.ryanclover.com/

Zack's Twitter: @zwsexton

Zack's LinkedIn: /in/ZacharySexton

Support the show: zacharysexton.com/support

Subscribe to the podcast on iTunes, Stitcher, Overcast, PocketCast or your favorite podcast player. It’s easy, you’ll get new episodes automatically, and it also helps the show gain exposure.

The shownotes can be found at zacharysexton.com/58

Finding meeting times over email is a pain. This podcast walks you through effective use of scheduling software you can use automate your client bookings.

Enjoy!

Quotables:

"There are few things that offer more leverage than a well-designed scheduler."

Links and resources mention:

Beaver Builder

Full Disclosure: I earn a commission if you click this link and make a purchase, at no additional cost to you.

Zack's Virtual Coffee Scheduler

AutomateYourBooking.com

Connect with Zack and Ryan:

Ryan’sTwitter: @dgtlminimalism

Ryan’s Website: https://www.ryanclover.com/

Zack's Twitter: @zwsexton

Zack's LinkedIn: /in/ZacharySexton

Support the show: zacharysexton.com/support

Subscribe to the podcast on iTunes, Stitcher, Overcast, PocketCast or your favorite podcast player. It’s easy, you’ll get new episodes automatically, and it also helps the show gain exposure.

The shownotes can be found at zacharysexton.com/57

Ever write an email and not get the response you want?

Me too.

This episode breaks down an old email from Steve Jobs so we can learn how to write more powerful emails that get results.

Enjoy!

Steve Jobs Email To Robert Murdock:

James,

Our proposal does set the upper limit for ebook retail pricing based on the hardcover price of each book. The reason we are doing this is that, with our experience selling a lot of content online, we simply don't think the ebook market can be successful with pricing higher than $12.99 or $14.99. Heck, Amazon is selling these books at $9.99, and who knows, maybe they are right and we will fail even at $12.99. But we're willing to try at the prices we've proposed. We are not willing to try at higher prices because we are pretty sure we'll all fail.

As I see it, HC has the following choices:

1. Throw in with Apple and see if we can all make a go of this to create a real mainstream ebooks market at $12.99 and $14.99.

2. Keep going with Amazon at $9.99. You will make a bit more money in the short term, but in the medium term Amazon will tell you they will be paying you 70 percent of $9.99. They have shareholders too.

3. Hold back your books from Amazon. Without a way for customers to buy your ebooks, they will steal them. This will be the start of piracy and once started there will be no stopping it. Trust me, I've seen this happen with my own eyes.

Maybe I'm missing something, but I don't see any other alternatives. Do you?

Regards,

Steve

Links and resources mention:

Grammarly

Hemingway App

Steve Jobs Knew How to Write an Email. Here's How He Did It by Justin Bariso

Getting To Inbox Zero w/ Matt Cowdroy  ABR #38

How To Deal w/ Email ABR #15

Connect with Zack:

Zack's Twitter: @zwsexton

Zack's LinkedIn: /in/ZacharySexton

Support the show: zacharysexton.com/support

Subscribe to the podcast on iTunes, Stitcher, Overcast, PocketCast or your favorite podcast player. It’s easy, you’ll get new episodes automatically, and it also helps the show gain exposure.

The shownotes can be found at zacharysexton.com/56

So you want to a start a podcast?

This episode will guide you through the what and the how of getting your voice recorded, edited and submitted to iTunes.

 

In this episode we cover:

What hosting is and why you need it.

How to get your podcast in iTunes

The most important factor in choosing a microphone. (Hint: Make sure it's dynamic!)

Links and resources mention:

iTunes Submission Information

Name

iTunes Subtitles

Host Name

Podcast Description

Directories to submit to rss feed to:

iTunes

Stitcher

Google Play

Spotify

TuneIn

Blubrry

Recording Equipment

ATR2100-USB microphone

Full Disclosure: I earn a commission if you click this link and make a purchase, at no additional cost to you.

Rode Podcaster USB Dynamic Microphone

Full Disclosure: I earn a commission if you click this link and make a purchase, at no additional cost to you.

Shure SM7B Vocal Dynamic Microphone, Cardioid

Full Disclosure: I earn a commission if you click this link and make a purchase, at no additional cost to you.

Skype or Zoom

Audacity

ecamm call recorder

simple recorder

Audacity tutorial

foam windscreen

pop filter

Audio and shownote hosting

Podcast hosting

Website - Wordpress or Squarespace website

Drive or DropboxAudio and shownote hosting

Artwork

Canva

iTunes Cover Dimensions 3000px by 3000px

Facebook Dimensions 940px by 788px

Twitter Dimensions 1024px by 512px

LinkedIn Dimensions 700px by 400px

YouTube Dimensions 2560px by 1440px

Instagram Dimensions 1080px by 1080px

WordPress Header Dimensions Theme Fit

Podcast Artwork Graphic Designer

Workflow

Trello

Workflow Example

Connect with Zack:

Zack's Twitter: @zwsexton

Zack's LinkedIn: /in/ZacharySexton

Support the show: zacharysexton.com/support

Subscribe to the podcast on iTunes, Stitcher, Overcast, PocketCast or your favorite podcast player. It’s easy, you’ll get new episodes automatically, and it also helps the show gain exposure.

The shownotes can be found at zacharysexton.com/55

Thinking about starting a podcast?

Listen to this episode before hitting record. Buy the end of this episode, you'll know the costs, benefits and most common mistakes to avoid when using audio to support your business. 

In this episode we cover:

The #1 reason to start a podcast.

Techniques and questions that lead to a great interview.

Two ways you can get the benefits of a podcast without actually starting one.

Links and resources mention:

Getting To Inbox Zero w/ Matt Cowdroy #38

Email Workflow w/ Zachary Sexton #15

Mental Mindsweep w/ Zachary Sexton #17

How To Never Forget #28

Why Most Small Businesses Fail and What To Do About It w/ Michael E Gerber #12

Podcast Cheat Sheet

Podcast Booking Form

Question Question Comment

Calendly or Youcanbook.me

Listen Money Matters

How To Generate More Revenue w/ Contactually #41

Tim Ferris Show

Connect with Zack:

Zack's Twitter: @zwsexton

Zack's LinkedIn: /in/ZacharySexton

Support the show: zacharysexton.com/support

Subscribe to the podcast on iTunes, Stitcher, Overcast, PocketCast or your favorite podcast player. It’s easy, you’ll get new episodes automatically, and it also helps the show gain exposure.

The shownotes can be found at zacharysexton.com/54

Stephen Warley is a self-employment expert.

He came on to discuss the 4 major trends that are causing work to change and what you can do to prepare for them.

This is a must listen to episode for all the new or soon to be solo-professionals out there.

Enjoy!

In this episode we cover:

How automation will change a majority of jobs by 2030. 

What the half-life of skills means and how it will affect your career.

Why it's not a good time to be in middle management.

How you can make it big in business by going small with your market.

Quotables:

"I believe the future of work is all about self-management."

"Automation will lift productivity and economic growth, but millions of people will need to upgrade their skills."

Links and resources mention:

Get Apprenticeship 

How Work Is Changing

Building Your Community ABR #2

Life Skills That Matter Podcast

The Big Leap

Full Disclosure: I earn a commission if you click this link and make a purchase, at no additional cost to you.

The Million Dollar One Person Business

The 100k Freelancing Podcast

When: The Scientific Secrets of Perfect Timing

The Likable Expert Advantage w/ Michael Katz ABR #48

The World Is Flat

Case Study: No revenue to $200,000+ in less than 2 years!

Free 12 week self-employment self-assessment course

Connect with Zack and Stephen:

Stephen's Twitter: @stephenwarley

Stephen's Website: lifeskillsthatmatter.com

Zack's Twitter: @zwsexton

Zack's LinkedIn: @ZacharySexton

Leave iTunes Review: zacharysexton.com/review

Subscribe to the podcast on iTunes, Stitcher, Overcast, PocketCast or your favorite podcast player. It’s easy, you’ll get new episodes automatically, and it also helps the show gain exposure.

The shownotes can be found at zacharysexton.com/53

In previous careers, Nathan has been a designer, author, and blogger. After learning the power of email marketing he gave up a successful blogging career to build ConvertKit.

He's come on the show to let us know how you can start using email for your service based business.

In this episode we cover:

Why starting an email newsletter isn't a priority when starting out.

What email you should write first to get more clients for your business.

When you should consider writing your first automated email series.

Where to find your first newsletter subscribers.

How to demonstrate your expertise through teaching everything you know.

Quotables:

"Email marketing is just a method to push out something useful to people who want it."

"We have written, video and audio as ways of conveying a message."

"With email, the expectation is that you either read, archive delete or reply to every single message. So people engage with it."

"I wanted to make sure people had all the information they needed to decide whether or not to buy [my book], before they had the opportunity to buy."

"It really helps with the marketing to be able to narrow down what you do and who you do it for."

"If I had to start over as a freelancer, I'd get really specific on what I want to and an industry you do it for. I'd find that specificity by looking at what's in demand and what I like doing."

"First write a case study. Second, I'd send an email on my philosophy or principles used. Anything that makes me different. Then maybe once a month I'd write about a project I was working on."

Links and resources mention:

The Craft + Commerce Conference

ProductHunt

Article on Nathan's Commit App

iBooks Author

Wordpress

TextExpander

Case Study Example

Webcomics mentioned:

The Oatmeal

The Cooper Review

Anything You Want by Derek Sivers

ConvertKit

Full Disclosure: I earn a commission if you click this link and make a purchase, at no additional cost to you.

- Email marketing made easy. See demo here.

Connect with Zack and Nathan:

Nathan's Twitter: @nathanbarry

Nathan's Website: nathanbarry.com and

convertkit.com

Full Disclosure: I earn a commission if you click this link and make a purchase, at no additional cost to you.

Zack's Twitter: @zwsexton

Zack's LinkedIn: @ZacharySexton

Leave iTunes Review: zacharysexton.com/review

Subscribe to the podcast on iTunes, Stitcher, Overcast, PocketCast or your favorite podcast player. It’s easy, you’ll get new episodes automatically, and it also helps the show gain exposure.

The shownotes can be found at zacharysexton.com/52