In a world where technology evolves at a breakneck pace, few have managed to ride the wave as adeptly as Jonathan Mast, CEO of Whitebeard Strategies. In a recent episode of the Absolutely Incredible Podcast, hosted by Bruce Burke, Mast shared his journey from digital marketing to becoming a beacon in the AI landscape. This blog post unravels the insights and stories from their engaging conversation.

A Beard with a Story

Jonathan Mast's journey is as unique as his signature white beard, which he began growing eight years ago. It’s a symbol of his transition from a traditional sales and marketing background to the cutting-edge world of AI. Mast humorously recounts how his granddaughter and wife have given their seal of approval to his beard, setting the stage for his venture into AI.

The AI Awakening

Mast's foray into AI began with the release of ChatGPT's graphical user interface in late 2022. As a non-programmer, he was astounded by the capabilities AI offered, describing it as an amplifier of skill and experience. However, not everyone shared his enthusiasm. His team at the digital marketing agency expressed concerns about AI's potential to replace jobs, a sentiment Mast understood but chose to view as an opportunity for growth and innovation.

A Visionary Shift

After 15 years in the digital agency space, Mast felt the pull to explore new horizons. He reminisces about a missed opportunity in the 80s when bottled water was a novel idea. Determined not to let AI slip through his fingers, he embraced the change, inspired by Alex Hermosy's philosophy of adding value to build an audience. Mast's approach was simple: give away information and charge for implementation, a strategy that has grown his community to over half a million people.

Whitebeard Strategies: A New Chapter

Whitebeard Strategies now focuses on three core areas: AI coaching, masterminds, and creating custom GPTs. Mast's passion for AI coaching is evident as he shares his excitement about teaching classes on free internet tools. His masterminds offer a more intimate setting for mentoring, while his custom GPTs provide businesses with tailored AI solutions. Mast's vision is clear: help businesses leverage AI to save time, increase profits, and add value to their audiences.

The GPT-5 Experience

The conversation shifts to the recent release of GPT-5, which Mast describes as underwhelming yet promising. Despite initial hiccups, he acknowledges the model's improvements in nuance and depth. Mast's team has tested over 100 custom GPTs, finding them to be more refined and capable of asking clarifying questions. He emphasizes the importance of frameworks in building robust AI models, likening it to constructing a building with a strong foundation.

The Future of AI and Society

Mast and Burke delve into the broader implications of AI, discussing its potential to revolutionize industries from healthcare to investment. Mast shares a compelling story about AI's role in diabetes research, highlighting its ability to analyze vast amounts of data and potentially find a cure. He envisions a future where AI advancements lead to improved infrastructure and power availability, drawing parallels to the evolution of internet access.

A Call to Embrace Change

As the interview draws to a close, Mast reflects on the importance of embracing AI responsibly. He acknowledges the challenges and fears associated with new technologies but remains optimistic about the opportunities they present. Mast encourages listeners to stay informed and engaged, emphasizing the value of a strong personal brand in navigating the digital age.

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In the latest episode of AI Bros, Bruce Burke and John Lawson III take listeners on a journey through the ever-evolving landscape of artificial intelligence, peppered with personal anecdotes and industry insights. Titled "From Purple Rain to AI’s Technology Reign," this episode is a testament to the dynamic nature of technology and its impact on various sectors.

The conversation begins with a light-hearted discussion about Prince's iconic "Sign O' the Times" concert film, which is being re-released in IMAX. Bruce and John reminisce about the legendary artist's influence and the technological advancements that have allowed his work to be experienced in new formats. This naturally leads into a broader conversation about how industries, including the adult industry, are often at the forefront of adopting new technologies.

As the discussion progresses, the focus shifts to the recent release of ChatGPT-5 by OpenAI. Bruce and John explore the mixed reactions from the tech community, highlighting the improvements in reasoning and factual accuracy promised by the new model. They delve into the implications of these advancements for businesses and consumers alike, noting the strategic moves by companies like OpenAI to make AI more accessible and integrated into everyday life.

A significant portion of the episode is dedicated to the economic impact of AI, particularly the rapid creation of wealth in the sector. Bruce shares insights from a report by CB Insights, revealing the unprecedented speed at which AI companies are minting new billionaires. The hosts ponder the sustainability of such rapid growth and the potential for a bubble, offering a thoughtful analysis of the current economic landscape.

Throughout the episode, John and Bruce also touch on the personalization features of AI models, which allow users to tailor interactions to their preferences. They discuss the emotional attachment users develop with AI, drawing parallels to the nostalgia some feel for older versions of technology. This personalization, they argue, offers both enhanced user experiences and potential challenges in managing user expectations.

As the episode draws to a close, Bruce and John reflect on the future of AI and its role in shaping industries and personal lives. They emphasize the importance of embracing innovation and staying informed about technological advancements.

Don't miss out on the latest discussions and insights from the AI Bros. Subscribe now to stay ahead of the curve and be part of the conversation shaping the future of technology. Like, follow and share with family, friends and network. Thank you! 🙏🏻

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The AI Bros kick off this episode by highlighting the cost-effectiveness of AI tools compared to traditional human labor.

John shares his experience of integrating AI into his workflow, emphasizing the need for human oversight to ensure quality and relevance. Bruce adds that AI can enhance productivity, allowing individuals to focus on more strategic tasks.

As the conversation unfolds, Bruce expresses his desire to find a niche within the AI space, discussing the importance of experimentation and iteration. John suggests breaking down projects into manageable tasks, allowing for multiple "flags" to be planted over time. This approach, he argues, can lead to significant achievements and business growth.

The hosts then explore the current AI boom, drawing parallels to the dot-com era. They discuss the influx of investment in AI startups and the potential for a bubble. Bruce shares insights into the competitive landscape, noting how companies like Scale AI and Micro One are navigating partnerships and customer acquisition.

John and Bruce also delve into the challenges of data access in the AI industry, with companies increasingly closing off their data to protect proprietary information. They discuss the implications for AI development and the potential for new business models centered around data labeling and management.

Throughout the episode, the hosts share their personal experiences with various AI tools, including Marblism, which John uses to automate tasks and reduce overhead. They highlight the benefits of AI-driven assistants in managing emails, social media, and content creation, emphasizing the potential for solopreneurs to leverage these tools for business growth.

As the episode wraps up, John and Bruce reflect on the rapid pace of AI development and its potential to reshape industries. They encourage listeners to embrace AI as a tool for empowerment and innovation, urging them to stay informed and adaptable in this ever-evolving landscape.

Don't miss out on future episodes and interviews with industry leaders. Subscribe now to stay ahead of the curve and explore the limitless possibilities with the AI Bros.

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In this interview, Bruce Burke introduces Alex Smith, the founder of Integronn, a groundbreaking new AI platform designed to transform ideas into fully operational businesses in under 24 hours. Alex explains how Integronn orchestrates various AI tools to handle the heavy lifting of business setup, allowing entrepreneurs to focus on creativity and customer engagement.

The Pain Points of Entrepreneurship

Alex discusses the common challenges faced by new entrepreneurs, such as decision fatigue and the overwhelming tasks of setting up a business. Integronn aims to alleviate these burdens by automating processes like filing legal documents, creating logos, and managing CRM systems. This approach is designed to bridge the gap between having a business idea and executing it efficiently.

The Role of AI in Business

The conversation delves into how AI is reshaping the business landscape. Alex shares insights on how Integronn uses AI agents to navigate complex processes, bypassing traditional barriers like CAPTCHA. The platform's ability to automate and streamline business operations is highlighted as a key factor in enabling rapid business development.

Building Integronn

Alex recounts the journey of building Integronn from scratch in just 75 days. He emphasizes the importance of timing and momentum in business success, sharing personal anecdotes from his experience in the cannabis industry. The discussion touches on the challenges and opportunities of developing a platform that integrates various business components seamlessly.

The Future of Entrepreneurship

The episode explores the future of entrepreneurship in the age of AI. Alex expresses his belief that everyone should have the opportunity to start a business, leveraging AI to remove traditional barriers. He envisions a future where AI empowers individuals to pursue their passions and create businesses with minimal friction.

The episode concludes with a call to action for aspiring entrepreneurs to embrace the opportunities presented by AI. Alex encourages listeners to explore Integronn as a tool to kickstart their business ventures, emphasizing the platform's potential to revolutionize the entrepreneurial landscape.

Learn more about building your business at Integronn.com

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In this electrifying episode of the AI Bros podcast, hosts Bruce Burke and John Lawson III embark on a journey through the rapidly evolving landscapes of artificial intelligence and cryptocurrency. The duo kicks off with a look into the new, groundbreaking partnership between AWS and Meta, a collaboration set to turbocharge AI innovation among startups. This alliance promises to provide technical support and substantial cloud-based computing credits, signaling a new era of opportunity for budding tech entrepreneurs.

The conversation takes a reflective turn as Bruce and John explore the generational divide in AI adoption. They highlight a striking contrast: while Gen Z business owners are eagerly integrating AI into their operations, many boomers remain hesitant, reminiscent of the early days of the internet. The hosts emphasize the importance of embracing AI not just as a tool for efficiency but as a catalyst for transformation across industries.

Education is another focal point, with discussions on OpenAI's collaboration with Canvas to bring AI into public schools. This initiative marks a significant shift from the days when AI was viewed with skepticism in educational settings. Bruce and John ponder the implications of this integration, envisioning a future where AI literacy becomes as fundamental as reading and writing.

The episode also delves into the world of cryptocurrency, where new regulations and the rise of stable coins are reshaping the financial landscape. John shares his bullish outlook on crypto, while Bruce reflects on his initial skepticism and the lessons learned from the volatile market. They discuss the potential of blockchain technology to revolutionize industries, particularly when combined with AI, creating a powerful synergy that could redefine the future of finance.

Throughout the episode, Bruce and John infuse their discussion with humor and personal anecdotes, making complex topics accessible and engaging. They encourage listeners to stay curious and open-minded, urging them to explore the fringes of technology where the most exciting innovations often emerge.

As the episode draws to a close, the hosts reflect on the broader implications of these technological advancements. They envision a world transformed by AI and crypto, where new possibilities abound and the only limit is our imagination. With a call to action for listeners to embrace change and seize the opportunities of the digital age, Bruce and John leave us eagerly anticipating the next chapter in this thrilling saga.

Join the AI Bros as they navigate the uncharted waters of technology, offering insights, inspiration, and a touch of humor along the way. Whether you're a tech enthusiast or a curious newcomer, this episode promises to enlighten and entertain.

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In this episode of the AI Bros Podcast, hosts Bruce Burke and John Lawson III take listeners on a journey through the ever-evolving landscape of artificial intelligence and technology. The episode kicks off with a lively discussion about John's recent experience at the Cowboy Carter tour, highlighting the spectacle and grandeur of live performances in massive venues like the Mercedes-Benz Stadium in Atlanta. This sets the stage for a broader conversation about the intersection of technology and entertainment.

The hosts then delve into the world of AI, starting with a discussion on the controversial actions of Elon's AI chatbot, which recently made headlines for its offensive outputs. This leads to a broader conversation about the challenges and responsibilities of managing large language models and the potential pitfalls of giving them unrestricted access to vast amounts of data. The hosts ponder whether such incidents are publicity stunts or genuine missteps in AI development.

As the conversation unfolds, Bruce and John explore the competitive landscape of AI talent acquisition, with tech giants like Meta aggressively hiring top talent from companies like Google, OpenAI, and Apple. They discuss the implications of these moves and the potential impact on innovation and collaboration within the industry. The hosts also touch on the ongoing browser wars, with OpenAI's plans to release a new web browser that could challenge the dominance of Google Chrome.

The episode takes a turn towards the practical applications of AI, as the hosts discuss the integration of AI into everyday tools and platforms. They highlight the potential for AI to revolutionize content creation, advertising, and user experience, while also acknowledging the challenges of maintaining quality and authenticity in a world increasingly dominated by AI-generated content.

Throughout the episode, Bruce and John emphasize the importance of staying informed and adaptable in the face of rapid technological change. They share personal anecdotes and insights, offering listeners a glimpse into their own experiences navigating the tech landscape. The episode concludes with a candid discussion about a technical issue that arose during the recording. John's AirPods experienced a technical issue, leading the hosts to decide to end the recording session. However, the AI Bros chose to embrace authenticity and share the episode as it occurred, imperfections and all.

Join Bruce and John for an engaging and thought-provoking episode that explores the highs and lows of the tech world, offering listeners a unique perspective on the challenges and opportunities that lie ahead in the era of AI.

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Meta has hired a highly influential OpenAI researcher, Trapit Bansal, to work on its AI reasoning models under the company’s new AI superintelligence unit, a person familiar with the matter tells TechCrunch.

OpenAI spokesperson Kayla Wood confirmed to TechCrunch that Bansal had departed OpenAI. Bansal’s LinkedIn page says that he left OpenAI in June. Bansal has worked at OpenAI since 2022 and was a key player in kickstarting the company’s work on reinforcement learning alongside co-founder Ilya Sutskever. He is listed as a foundational contributor on OpenAI’s first AI reasoning model, o1.

Bansal could offer a significant lift to Meta’s AI superintelligence lab, which also features leaders such as former Scale AI CEO Alexandr Wang and is looking to add former GitHub CEO Nat Friedman and Safe Superintelligence co-founder Daniel Gross. Bansal could help Meta develop a frontier AI reasoning model that’s competitive with industry-leading technology, such as OpenAI’s o3 or DeepSeek’s R1. Currently, Meta does not offer an AI reasoning model publicly.

In recent months, Mark Zuckerberg has been on a hiring spree to build out Meta’s new AI team, offering $100 million compensation packages to top researchers who join his company. It’s unclear what Bansal was offered to join in this deal.

Nevertheless, it seems that Zuckerberg has been successful at nabbing top AI research talent. Three other former OpenAI researchers — Lucas Beyer, Alexander Kolesnikov, and Xiaohua Zhai — have also joined Meta’s AI superintelligence team in recent weeks, The Wall Street Journal reported on Wednesday. Bansal will join them, alongside former Google DeepMind researcher Jack Rae and former machine learning leader at the startup Sesame, Johan Schalkwyk, according to Bloomberg.

More on Meta’s recruitment efforts in AI on TechCrunch

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In this episode of "The AI Bros," Bruce Burke and John Lawson III dive into the latest happenings in the world of AI and technology.

They kick off with a discussion about the heatwave in the south, before transitioning into a major tech story: Apple's recent class-action lawsuit over AI promises. The conversation explores the implications of over-promising AI capabilities and the lessons for the industry.

The hosts also delve into the world of AI-generated content, discussing tools like Veo3 in Canva, and Midjourney's animation capabilities. They share personal experiences with these tools, highlighting the challenges and opportunities in creating AI-driven videos and animations.

The episode takes a turn into the realm of AI voice assistants, with a focus on 11 Labs' new voice AI that integrates with popular platforms like Slack, Notion and Perplexity. The hosts discuss the potential of voice AI in project management and workflow automation.

A significant portion of the episode is dedicated to the competitive landscape of AI companies, including discussions about Meta's recruitment strategies and Apple's interest in acquiring Perplexity. The hosts reflect on the broader implications of these moves for the AI industry.

The episode wraps up with a look at the future of AI, including the potential for AI in military applications and the ongoing race for AI dominance among tech giants.

Bruce and John share their thoughts on the evolving AI landscape and the importance of staying informed and adaptable in this rapidly changing field. Join, watch and learn.

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Brett King's insights offer a compelling vision of the future, where AI and technology play a central role in shaping society. His call for using AI to improve quality of life and address global challenges resonates with the need for forward-thinking policies and collaboration. As we navigate this transformative era, King's perspective serves as a guide for embracing change and harnessing technology for the greater good.

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This is the first successful clip I was able to produce, not a bad start. Here's some tips I picked up for composing a prompt to get the images you want. Include these visual elements in your Veo3 video prompt:1. Subject: Who or what is in the scene — a person, animal, object, or landscape.2. Context: Where is the subject? Indoors? A city street? A forest?3. Action: Is your subject walking, jumping, turning their head?4. Style: The visual aesthetic you’re aiming for (cinematic, animated, stop-motion, etc).5. Camera motion: Describe how the camera moves: aerial shot, eye-level, top-down, or low-angle.6. Composition: How the shot is framed: wide shot, close-up, etc.7. Ambiance: Mood and lighting. You can say things like “warm tones,” “blue light,” or “nighttime.”I actually used Meta.AI to write the prompt that I fed into Veo 3 in Canva. I used Meta because I use it to generate the hero and other images for the newsletter and it knows my style now. You also need to include audio elements - voiceovers, sound effects, music and the physical layout of the soundstage where the action takes place. In other words it's everything you'd do as a film director, but all created digitally. Each video generated has a cost so build your prompts carefully to get the outcome you want. Fully AI generated video can quickly escalate production costs so utilize stock footage and your own camera work to offset final production costs.I'll continue sharing my journey with AI and what I'm learning. I'm very interested in what the future holds for us all in AI.

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Thinking Machines Lab, the secretive AI startup founded by OpenAI’s former chief technology officer Mira Murati, has closed a $2 billion seed round, according to The Financial Times. The deal values the 6-month-old startup at $10 billion. The deal, which closed recently, according to multiple people familiar with the transaction, was one of the largest seed — or initial — funding rounds in Silicon Valley’s history.

The company’s work remains unclear. The startup has leveraged Murati’s reputation and other high-profile AI researchers who have joined the team to attract investors in what could be the largest seed round in history. The startup’s website reads, Thinking Machines Lab is an artificial intelligence research and product company. We're building a future where everyone has access to the knowledge and tools to make AI work for their unique needs and goals.

According to sources familiar with the deal cited by the FT, Andreessen Horowitz led the round, with participation from Sarah Guo’s Conviction Partners. The fundraising demonstrates the huge investor appetite in AI and faith in the vision of noteworthy founders to compete with the likes of OpenAI and Anthropic, as well as Big Tech giants Google and Meta.

Murati left OpenAI last September after leading the development of some of the company’s most prominent AI products, including ChatGPT, DALL-E, and voice mode. Several of her former OpenAI colleagues have joined the new startup, including co-founder John Schulman, former head of special projects, and Jonathan Lachman, and former vice-presidents Barret Zoph, and Lilian Weng.

More on Thinking machines Lab fundraising efforts on TechCrunch

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