In a world driven by speed and our ever shortening attention span and need to get information FAST, it is incredibly underestimated how much we can actually achieve by doing the reverse – going SLOW.
Particularly when it comes to Marketing, all too often content and decisions surrounding the creation of it, are decided in a heartbeat. The mentality ‘just make sure you post something daily!’ comes into play time and time again. ‘Just posting’ takes over the true value of posting something genuinely valuable and likely to get results.