DigiMarCon Podcast

Achieving Sales and Marketing Alignment - Minnie Ang, HubSpot


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Organizations with good alignment between sales and marketing teams achieve 20% revenue growth on average annually. By contrast, companies with poor alignment saw revenues decline by 4%. 
Join us for a panel discussion with Caregiver Asia and Cialfo moderated by HubSpot on building a successful strategy for Sales and Marketing Alignment. Learn from these companies about how they have defined their funnel stages, implemented a service-level agreement between the two teams, and lastly, how they're tracking success through closed-loop reporting.

Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

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DigiMarCon PodcastBy DigiMarCon