The Martechno Beat: Decoding Martech!

Acing Your Personalization Strategy Like Vietnam’s Largest Marketplace, Cho Tot


Listen Later

2020 has seen a massive transformation in customer behavior as COVID-19 forced customers to depend on e-commerce marketplaces for their buying needs. Brands have realized this change and have looked to acquire, engage, and retain customers by delivering personalized experiences that keeps them loyal to the brand.

To understand how e-commerce brands are delivering delightful data-driven customer experiences, we caught up with Annabel Nguyen, Growth Marketing Lead at Cho Tot.

Annabel also highlights the following:

  • Why customer retention is the new acquisition
  • How omnichannel marketing automation improves customer experiences and CLTV
  • How brands can leverage the power of data, marketing technologies & personalization to deliver personalized experiences for their customers
  • Key focus areas for brands and marketers to focus on to scale in a post COVID-19 world
  • Tune in to learn how to engage with and retain your customers by delivering personalized customer experiences at scale!

    ...more
    View all episodesView all episodes
    Download on the App Store

    The Martechno Beat: Decoding Martech!By Netcore

    • 5
    • 5
    • 5
    • 5
    • 5

    5

    1 ratings