April 15, 2025

Acronis' Evolution in Cybersecurity (EP 810)

18 minutes

Uncle Marv sits down with James Abercrombie, known as the “Cyber Beard,” to discuss Acronis’ journey from a backup-only company to a full-featured MSP platform. James shares how listening to MSPs in the field has shaped Acronis’ evolution, leading to powerful integrations, advanced automation, and a true all-in-one solution for managed service providers. The conversation covers the importance of disaster recovery, the value of peer-to-peer feedback, and how Acronis’ single-agent approach simplifies life for technicians.James also highlights Acronis’ partnerships with major cloud providers, the addition of EDR/XDR and MDR services, and the launch of workflow automation and professional services automation (PSA). The episode wraps up with a look at the Acronis and MSP Academies, designed to upskill teams and empower business owners, and an invitation to the upcoming Acronis Threat Research Unit Day in Boston.Acronis’ Evolution: From Backup to MSP Platform: James explains how Acronis has grown beyond backup, adding cyber protection, RMM, and automation based on direct MSP feedback.Disaster Recovery and Cloud Partnerships: The discussion covers Acronis’ disaster recovery as a service, partnerships with Google, Azure, and Wasabi, and the importance of fast, reliable recovery.Security Innovations: EDR, XDR, and MDR: James details how Acronis now offers advanced security features, including active protection, EDR/XDR, and MDR through partnerships with Pillar and OpenText.All-in-One Agent and Automation: Acronis’ single-agent solution reduces complexity and resource use, while new workflow automation and PSA tools streamline MSP operations.MSP and Acronis Academies: The academies provide training for business owners, marketers, and technicians, helping MSPs upskill their teams and grow their businesses.Companies, Products, and Books Mentioned