We’re talking about AI, but it might not be the AI you’re thinking of.  Returning guest Kyle Schonert joins hosts Jeff Jarrett and Sal Sama for this episode of The High Ground powered by Premier Companies.  Kyle is the Field Marketing Director for WinField United, and he’s here to talk with us about the tariff landscape as it relates to active ingredients.

If you’ve ever wondered where all of our finished products in our insecticides, herbicides, and fungicides come from and what the tariffs have done to the overall costs in this realm, Kyle will break all of those down for us today.  Jeff, Sal, and Kyle will also dig into some of the surprising places the tariffs show up and why communication and planning ahead with your retailer matter more than ever.  From tackling supply concerns to discussing the risks of failing to plan, this episode is packed with insights on how global trade decisions trickle all the way down to the farm.