EPISODE 32 - How the recession will affect content creators lessons from Netflix and HBO Bad news was actually good news for NetflixNFLX -1.4% on Tuesday. In the company’s much-anticipated second quarter earnings call, coming three months after the streamer lost subscribers for the first time in a decade, it announced that it had lost an additional 970,000 subscribers. That’s not good, certainly, but it could have been worse—in fact, Netflix thought it would be worse. It had projected a loss of 2 million subscribers in Q2, which is why its stock price rose more than 6% in after-hours trading on the news. What’s more, Netflix predicted it would return to black among subscribers in the third quarter, projecting it will add 1 million. Last year during the same period, it added 4.4 million, so while the recovery is significant, the company is still nowhere near returning to its peak boom period.