In this episode of AD360, hosts Greg Vandermade and Scott Rosenberg welcome Steve Montoya, Senior Director of Editorial at MaxPreps, to discuss the evolution and growing interest in high school sports. Steve shares his journey with MaxPreps, the impact of social media and live coverage on sports, and the importance of providing exposure for athletes. The conversation also highlights memorable athletes, the rise of girls' flag football, and the future of high school sports.

Chapters

00:00 Introduction and Personal Updates

01:43 Steve Montoya's Journey with MaxPreps

04:54 The Growing Interest in High School Sports

10:34 Evolution of High School Sports Coverage

16:47 MaxPreps and Its Role in Athlete Exposure

21:27 Impact of Data and Rankings on High School Sports

25:13 Memorable Athletes and Stories from High School Sports

32:25 The Rise of Girls Flag Football

36:19 Closing Thoughts and Future of High School Sports