
Sign up to save your podcasts
Or


Conductor put fourteen thousand questions to AI assistants. Up to 72 percent of answers to educational questions named no brand, 20 percent of pricing answers named none, and one brand led 91 percent of comparison answers. Adam and Bea go through what each number means for how you measure AI visibility.
Read the episode page
Why web chat AI spies on your business and how Adamiro keeps your information secret
Read the episode page
Why web chat AI spies on your business and how Adamiro keeps your information secret
Read the episode page
Why web chat AI spies on your business and how Adamiro keeps your information secret
Read the episode page
Search as we know it is dead. It used to be simple: someone typed a query, and Google gave them ten blue links. Today, your buyers are asking ChatGPT, Perplexity, and Google AI Mode for recommendations before they ever land on your website.
Think about it: Your buyers asked an AI about your category this morning. Do you have any idea what it said?
If your company wasn’t named in that generated paragraph, you weren’t just ranked low—you were invisible. You weren't even on the shortlist, and your analytics will never show you what you missed.
In today’s episode, we’re diving into the world of Answer Engine Optimization (AEO). We’re breaking down the Adamiro AEO Playbook, a five-step strategy designed to make sure AI engines actually mention your brand when it matters most.
We’ll explore:
Stop guessing at keywords and start fixing a shortlist you can finally see. If you’re ready to stay ahead of the 'invisible buyer,' this is the conversation you can’t afford to miss.
Let’s get into it.
Read the episode page
The final episode analyzes long-term shifts in B2B buyer behavior and market competition.
Read the episode page
Adam and Maya cover the operational and financial model behind Adamiro.
Read the episode page
The discussion shifts to the three tools designed for internal strategy and decision-making.
Read the episode page
This episode details the three services that handle public publishing.
Read the episode page
The episode examines how modern B2B buyers quietly research, evaluate, and eliminate vendors without making direct contact or offering feedback.
Adam and Maya discuss how irregular posting schedules and slow response cycles cause companies to vanish from active conversations. Smaller competitors maintain consistent market presence by publishing frequently where buyers do research.
The hosts explain that losing deals stems from a lack of presence during silent research phases.
Read the episode page
From the publisher's feed
The easiest sale you will ever make is the one where the customer finds you and already knows why they want you. They arrive convinced. The conversation is a formality, a confirmation of a decision…
Most leaders never get that sale. Not because their product is worse than the one that won, but because the buyer never found them. By the time a prospect reaches out, they have already read, compared, and quietly built a shortlist, and most of that happened somewhere you weren't. Gartner puts it at 83% of the buying decision made before a vendor is in the room. If your name isn't on the list by then, you've lost a contest you didn't know was running.
That is the first gap. The visibility gap. You are invisible while your buyers form their opinion of you. Out of sight, out of business.
The second gap: deciding alone
The same thing happens one level up, inside the decisions you make about your own company. A competitor changes their pricing, ships something, or hires a team you should be worried about, and you hear about it weeks later from a customer instead of from your own watching. You are reacting to news that is already stale.
And the biggest calls you make, you often make alone. No one experienced in the room pushed back. No feedback until the outcome arrives, by which point the decision is spent. You are under-informed as you form your strategy, just as your buyers are forming theirs without you.
Stack the two together. The deal gets decided before you're invited. Your strategy gets decided without enough information in the room. A thin pipeline is what you feel, but that is only the symptom. The real gap is visibility and intelligence.