What do you call a product that is made from peas, mung beans, fava beans, brown rice, cocoa butter, coconut oil, canola oil, potato starch, methylcellulose (a plant fiber derivative),calcium, iron, salt, potassium chloride, beet juice, and apple extract? Can you call it “meat”?

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There are A LOT of graphs and footnotes in the post. I would recommend that you go check out the post for today, too and at least look at the graphs. I try to footnote most of the documentation for the stats that I give in today’s episode.

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In this episode I talk about our theory of change. We outline the issues in farming and the meat industry and propose some potential solutions. Think of this as the introduction for the next series of posts and episodes.

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We now have a podcast!

Really?

Well. Sort of.

It’s the dulcet tones of Jeff’s mellifluous voice reading this week’s post.

I hope you enjoy it!

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit addingvalue.substack.com