As a Senior Manager on the Strategy and Insights for Retail and Consumer Goods team at Salesforce ( https://www.salesforce.com/ ) , Caila Schwartz’s ( https://www.linkedin.com/in/caila-schwartz/ ) goal is simple – help retailers gain a competitive edge via actionable data and insights.

Schwartz joined Retail Refined ( https://marketscale.com/industries/podcast-network/retail-refined/ ) for a conversation with host Melissa Gonzalez ( https://marketscale.com/industries/contributors/melissa-gonzalez/ ) on how that goal takes shape in practice, diving into the ways Schwartz and her colleagues attempt to get retailers up to speed with the ever-shifting retail landscape.