Ari Paparo sits down to talk about his new book Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance, and talk about some of the defining moment of ad tech.

Buy the book at https://www.amazon.com/Yield-Google-Bullied-Advertising-Dominance/dp/B0F67HV2BBFollow ADSN: https://TheADSN.comhttps://x.com/The_ADSNhttps://open.spotify.com/show/3JyftL7aNBc7Q5axOdIaovhttps://youtube.com/@theadsn

ADSN is made possible by:dash.fi - https://dash.fiMeasured - https://measured.com/Follow ADSN: https://TheADSN.comhttps://x.com/The_ADSNhttps://open.spotify.com/show/3JyftL7aNBc7Q5axOdIaov?si=4b9b1c3697944021https://youtube.com/@theadsn

ADSN is made possible by:

DashFi - https://dash.fi

Measured - https://measured.com/

Follow ADSN:

https://TheADSN.com

https://x.com/The_ADSN

https://open.spotify.com/show/3JyftL7aNBc7Q5axOdIaov?si=4b9b1c3697944021

https://youtube.com/@theadsn

____________________________________

Sponsored by DashFi

If You’re Spending $100K+ Per Month on Ads, You’re Probably Overpaying.

DashFi is the corporate charge card built for advertisers spending heavily on Meta and Google. Our AI-powered Ad Pay Protection uncovers hidden overcharges and billing discrepancies—protecting your campaigns from costly billing failures and putting real money back into your business.

In the last $20M of audited ad spend, DashFi uncovered an average of 12% in discrepancies, with advertisers receiving up to 6% back in ad credits. With high flexible limits, no personal guarantee, and fast approvals, you can scale spend without financial roadblocks.

👉 Want to see how much you’re leaving on the table?

Email [email protected] to request a VIP application today.

ADSN is made possible by dash.fi & Measured.

Today on ADSN, James Borow & Daniel Druger dive into:

💸 Why payments are the new cookies and why this is so money for Dr. Mark Grether and the PayPal Ads team.

🍎 Why Apple should adopt the same philosophy and go all in.

👻 Snap Inc.'s affiliate program and why Fintan Gillespie & Ali Rana are geniuses.

🤖 How ad tech is fundable again (h/t Icon) and the future of ad supported AI.

And talk with Waymark's Alex Persky-Stern about the future of AI video ads and which models you should know about ASAP.

ADSN is made possible by:

DashFi - https://dash.fi

Measured - https://measured.com/

Follow ADSN: https://TheADSN.com

https://x.com/The_ADSN

https://open.spotify.com/show/3JyftL7aNBc7Q5axOdIaov?si=4b9b1c3697944021

https://youtube.com/@theadsn

____________________________________

Sponsored by DashFi

If You’re Spending $100K+ Per Month on Ads, You’re Probably Overpaying.

DashFi is the corporate charge card built for advertisers spending heavily on Meta and Google. Our AI-powered Ad Pay Protection uncovers hidden overcharges and billing discrepancies—protecting your campaigns from costly billing failures and putting real money back into your business.

In the last $20M of audited ad spend, DashFi uncovered an average of 12% in discrepancies, with advertisers receiving up to 6% back in ad credits. With high flexible limits, no personal guarantee, and fast approvals, you can scale spend without financial roadblocks.

👉 Want to see how much you’re leaving on the table?

Email [email protected] to request a VIP application today.

ADSN is the ESPN for the ads/marketing industry. This week, hosts James Borow and Daniel welcome guest commentators Eric Seufert and Taylor Holiday to talk about current market volatility, tariffs, and the impact on ad platforms and DTC brands.

ADSN is made possible by:

dash.fi - https://dash.fi

Measured - https://measured.com/Follow ADSN:

Keep up with ADSN:

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https://youtube.com/@theadsn

You wanted it. We dropped it. The full ADSN theme song—turn it up and let it rip.

ADSN is the ESPN for the ads/marketing industry. This week, hosts James Borow and Daniel talk all things tariffs, AI, even more AI, and M&A with a special guest appearance from Conor McKenna from LUMA Partners.

ADSN is made possible by:dash.fi - https://dash.fiMeasured - https://measured.com/Follow ADSN: https://TheADSN.comhttps://x.com/The_ADSNhttps://open.spotify.com/show/3JyftL7aNBc7Q5axOdIaov?si=4b9b1c3697944021https://youtube.com/@theadsn

ADSN is the ESPN for the ads/marketing industry. This week, hosts James Borow and Daniel talk all things vibe coding, AI ads, why Zuck claims Meta is not an ads co and have a special guest appearance from the Boring Marketer (aka James Dickerson) to do a deep dive on Vibe Marketing - the term and concept that he created - and why marketers and advertisers should care.

ADSN is made possible by:

dash.fi - https://dash.fi

Measured - https://measured.com/

Alexis Rivas, co-founder and CEO of Cover, talks rebuilding LA after the recent wildfires. Explore how Cover's innovative use of technology is transforming home construction, and how this approach could impact the recovery efforts - making it faster, efficient, and affordable. Tune in to learn how Alexis sees the future of residential building and zoning - and how Cover is playing a pivotal role in the city's recovery.