The nation's 'Explainer-in-Chief' BBC presenter and journalist Ros Atkins joins the AdTalk Podcast for a discussion about his career, new book 'The Art of Explanation', and what the advertising industry can learn about communicating in a clear, concise, and consumable way.

AdTalk with Paul Bainsfair: Ros Atkins

The IPA is the professional body for advertising, media and marketing communications agencies in the UK. We represent over 300 agencies which are responsible for 85% of UK advertising and communication spend.

Our shows, AdTalk with Paul Bainsfair, The Effectiveness Files with Laurence Green, New Business Diaries, and IPA On... Talent Matters break down the big issues facing advertising and communications business.

Business

The IPA is the professional body for advertising, media and marketing communications agencies in the UK. We represent over 300 agencies which are responsible for 85% of UK advertising and communication spend. Our shows, AdTalk with Paul Bainsfair, The Effectiveness Files with Laurence Green, New Business Diaries, and IPA On... Talent Matters break down the big issues facing advertising and communications business.

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AdTalk with Paul Bainsfair: Ros Atkins

AdTalk with Paul Bainsfair: Ros Atkins