Mobile Advertising and Rich Media with Jason Hitchcock, Head of Advertiser Sales at Aarki. we learn how rich media can leverage our rich media interstitials and engage-to-earn ads as well and how Aarki is driving creativity around rich media advertising on mobile.

Search and Social Analytics; Real-time In-Session Customer Conversion; Live Campaign Steering and more as we speak with the CEO of ParStream, Mike Hummel. ParStream powers Searchmetrics’ search and social analytics software, which evaluates over 100 million keywords and 75 million domains.

Product Listing Ads on Google Shopping; Maximizing Profitability on Shopping Channels; Understanding your profit and loss per product on shopping comparison websites as we speak with Bryan Natter, the Vice President of Sales and Orders Ads.

Earned Media, Social Endorsements, and Brand Advocacy and why should we seek out earned media as compared to investing into options like paid search or display marketing with Greg Shove, the CEO of SocialChorus. We also learn why social endorsements are so important to driving social traffic, and how to motivate your influencers to tell you brand story.

Talking Digital Content Monetization with CPAlead Chief Global Strategist Peter Tarr. We learn about their products including The Content Locker, which delivers advertiser-sponsored content offers that can be completed by a consumer in exchange for premium content.

Conversational Marketing and Social Communities, How Bloggers can be brand influencers, plus how brands can effectively speak to and reach women online with BlogFrog CEO Rustin Banks.

Discussion of Real-Time Bidding and Consumer Profiling for Online Display Ads and what digital media buyers need to shop for in 2012 with AcquityAds Marketing Director Marco Muzzi.

Quiz-based advertising solutions for consumers, advertisers and publishers is the focus of Pangea Media. We learn more from company CEO Seth Lieberman.

Mediaspectrum Adrenalin offers Publishers a way to create rich, engaging and customized news-reading apps for the iPad and any other tablet device – powering content, advertising and subscription management. Their vice president of marketing Jay Cody explains.

Clickbooth To Launch Cost Per Click Program as we learn from Tom Haney, who has joined the Clickbooth team as the President of CB|CPC.