In this episode of The Social Angle, ASI Media's Social Media Manager Melissa Newman joins Content Creator Jade Buchanan for a chat about all-things nostalgia. They discuss which big brands are honoring their customers with nostalgic campaigns (like Mead with their new Trapper Keepers) and shedding tears of joy over receiving an Apple iMAC G3 as a gift. So, get in, we’re hopping into our DeLorean to take a sonic trip back in time to celebrate the past!

In this special edition of Promo Insiders, Digital Content Director Vin Driscoll hosts a Twitter Space with Sara Lavenduski, executive editor of digital content for ASI Media, and Kate Plummer, vice president of sales and marketing at Clearmount (asi/45440) in Toronto, to discuss the current state of Canadian promo and predictions for the coming months as challenges continue.

In this episode of Promo Insiders, Senior Writer John Corrigan talks with the CEO of Beverly, MA-based Boost Promotions (asi/142942) about preparing for the return of PPE in the promotional products industry.

In the latest Social Angle podcast, ASI Media's Vinnie Driscoll chats with PromoShop's Kris Robinson for a lively discussion about the power of nostalgia marketing and the important role social media plays in it.

While social media professionals continue to fight perceptions that social media is “easy” or a job that you can delegate to an intern, ASI Media’s Melissa Newman and Vin Driscoll sit down to discuss the importance of social media marketing at live events and how it can deliver real results for your business. They talk about creating a strategy (5 months in advance), working with internal stakeholders to plan content and coverage, fielding customer service questions, and building community across platforms.

Meet Sarah Whitaker, the owner and client success manager at Williams Advertising and Branded by Williams. Whitaker is a master at creating lifestyle content for social media that’s engaging, showcases promo in an engaging way and speaks directly to her target audience. In this episode of The Social Angle, Whitaker shares her insight into using Instagram and LinkedIn to convey her brand message, leveraging social media to gain organic leads and creating world-class lifestyle content. Let’s dive into her episode!

Next Level Apparel needs no introduction as one of the leaders in promo apparel trends and fashion … but did you know they’re a leader in sustainable manufacturing and eco-friendly apparel as well? To learn more, today we’re sitting down with Eric Simsolo, VP of Business Development at Next Level Apparel. We’ll find out why Next Level got into the sustainable production game, what challenges they face because of it and how they’ve overcome to produce stylish eco-friendly garments.

In this episode of Promo Insiders, Sara Lavenduski, ASI Media’s executive editor of digital content, speaks with Margo Kahnrose, chief marketing officer of commerce intelligence platform Skai, about the marketing value of brand stunts, which often include branded merchandise.

In the latest Social Angle podcast, ASI Media's Vinnie Driscoll talks with Kelly Brown, of Green Giftz, about how well-designed and eco-friendly merchandise can result in less waste and more brand advocacy.

In this episode of Promo Insiders, Theresa Hegel, ASI Media’s executive editor of digital content, chats with Roderick and Mark about the lasting impression that promo makes and what surprised them about their time with ASI. Because all three are working remotely and hail from different states – Pennsylvania, New Jersey and Georgia – they also shared some of their favorite regional foods and discussed such crucial topics as whether pineapples, white clams or crabmeat belong on top of a pizza and if you really can deep-fry anything.