Can advertising’s immense power to change behavior be used for good?

In the podcast’s brand new season, produced by Havas North America, Myra Nussbaum, President and Chief Creative Officer at Havas Chicago, and Dan Lucey, Chief Creative Officer at Havas New York, talk to the people who are harnessing the power of advertising to help people and the planet. 

This week, Dan and Myra were joined by Ad Age’s Creativity Editor, Tim Nudd.  TIm has over 20 years of experience covering creativity in business, particularly within the advertising space. With Dan and Myra, Tim discussed his favorite new trends in advertising and his take on how A.I. is going to impact the industry. Focusing on authenticity of advertisements today, he also does a deep dive into discussing the motive behind purpose-driven work, questioning if certain brands are in it for real.