Advisors are traditionally plagued by two problems: They are seen as a commodity, and they can never get enough people into the door. Speaking is a powerful method for overcoming both, because it establishes your credibility, increases your visibility, and better utilizes your time since you are reaching more people with your message than with one-on-one conversations.
Deirdre Van Nest is a speaking expert who specializes in working with financial advisors. In this conversation with Ellen Rogin, she revea