Real User Monitoring, or Sites RUM, is an AEM feature that helps you monitor and assess your AEM sites’ performance in real time from the viewpoint of the end user. Google Core Web Vitals in Sites RUM (Real User Monitoring) in Adobe Experience Manager (AEM) is to provide essential metrics that quantify the user experience on web pages. 

In the era of digitalization, businesses must focus on providing smooth, customized client experiences. Adobe Journey Optimizer Integration, a component of the Adobe Experience Cloud, helps businesses efficiently manage client journeys by using real-time data and sophisticated analytics. Let’s examine how companies aiming to improve their client engagement tactics can benefit from using Adobe Journey Optimizer.

Both large and small businesses are turning to Adobe® to manage their customer-facing websites and other marketing efforts. A key Adobe product for website deployment is Adobe Experience Manager® (AEM), which provides powerful tools to perform the dual functions of site content management and digital asset management.

Your business has probably had to adapt because of the worldwide COVID-19 pandemic. Perhaps your interactions with potential customers have been limited. Perhaps your business has been closed to the public. Because of COVID-19, or other needs, you are looking for new ways to interact with your customers digitally. For businesses that utilize Adobe Experience Manager® (AEM), one of those new interaction methods could be an adoption (or expanded use) of Adobe Experience Manager Forms.

As a follow-up to a previous article, this article will explore supporting integration with other Adobe Experience Cloud products. Specifically, it will discuss how Adobe Target overcomes the limitations of isolated testing, and personalize testing for every visitor to every channel.

One of your duties is to select the proper Content Management System (CMS) technology stack for your organization if you are an IT leader. The purpose of this article will be to walk you through the Adobe Experience Manager application stack so that you are better aware of the used technologies, frameworks, and APIs. We hope that after reading this, your decision-making process will be more painless.

Adobe Experience Manager integrates with a variety of Adobe Experience Cloud products. I listed several of these integrations in a previous article. A September article provided details on how to integrate with one Adobe Experience Cloud product, Adobe Target. Today’s article examines another Adobe Experience Cloud product, Adobe Analytics. Specifically, it describes how it provides you with meaningful customer insights that can benefit your company.