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Doug engages in a thoughtful discussion with Rob Atkinson, an online entrepreneur and agency founder, comparing their approaches to business.

While Doug embraces a lifestyle-oriented approach, Rob leans towards a more hustle-oriented focus, which they both prefer not to term as ‘hustle culture.’

Through their amicable debate, they reveal their different views on achieving goals, financial independence, and work-life balance.

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A couple of listeners told me about their recovery stories. Jack and Tobias have different ideas, so let’s talk about it. If you have a story, please email me!

• Tobias’s YouTube Video is here.

Generally, he suggests this:

1) Short and hyper-focused content on the comparison of products— no talk about how to use it, what it is, FAQs, etc

2) Don’t write a description of the products but more an opinion on the product. Use words like we tested, we think, we feel, our opinion is, we noticed.

3) Content length: 600-1000 words.

4) Deleted the affiliate plugin AAWP. I upload the product image to my website and use text links to Amazon.

00:00 Introduction and Overview

In this episode, Doug talks with Tony Meritato about diversifying traffic sources to mitigate risks from Google updates and the importance of having multiple projects.

Tony shares how he uses ChatGPT to produce high-quality, SEO-optimized content for his websites and discusses the growth and decline of his earnings from the Amazon Influencer Program.

They also delve into the potential of Pinterest and LinkedIn for gaining visibility and traffic for websites. Tony’s success with creating directory websites and his strategy for consistent content creation are key takeaways from the discussion.

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Doug interviews Will Hatton, the entrepreneur behind the successful travel platform The Broke Backpacker.

Will shares his journey from backpacking around the world for two years to launching about 20 businesses becoming an authority in travel, digital marketing, and entrepreneurship.

Will talks about being authentic, transparent, and relatable to his audience, balancing work and personal life, and taking time off to reflect and recharge.

He also discusses his strategies for online success, such as negotiating with affiliates, staying organized and trusting his team, scaling content, and niching down to set himself apart.

Will also shares his future plans, including opening a second tribal hostel in Lombok and working on his next book and possible podcast.

Despite facing setbacks from the COVID-19 pandemic, Will illustrates that personal growth, resilience, and adaptability are key to entrepreneurial success in a changing digital landscape.

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Doug chats with Jason Paul Hendricks live at FinCon, the premier event for finance content creators and brands. They discuss FinCon, Jason’s background in fintech, his approach to content site creation, and their views on the Financial Independence Retire Early (FIRE) movement.

Additionally, Jason explains why he loves the Keyword Golden Ratio (KGR) and how it can help uncover search demand imbalances in Google. He also introduces his free browser extension, SERP Sonar, designed for keyword, topic, and competitor research while improving accuracy in calculating the KGR.

Connect with Jason & SERPS Sonar

Some Episodes about KGR:

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Doug recaps his experience at FinCon, including being on a podcasting panel with other “A-listers.” He also answers a couple of listener questions about Google sandbox periods for aged domains and how his project management background has helped him as an entrepreneur.

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Doug talks with Andrew Giancola, host of The Personal Finance Podcast. They discuss optimizing health and fitness. Some topics covered are:

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Doug talks with seasoned SEO expert Kyle Roof. Kyle clears up common myths around EEAT ( Experience, Expertise, Authoritativeness, and Trustworthiness) and shares actionable tips to improve your site’s scores.

Key takeaways:

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