When was the last time you googled something and the second you left google and open instagram or facebook you can see the ads in the middle of your feeds giving you the options for what you did search for

Yes that’s what I am talking about

Ok I know this is something you might have heard before or this isn’t something new but next thing I am gonna talk about is

have you ever thought how google was able to tell all your social accounts that this is what you wants even before you could open your app ?

That’s modern marketing I mean that’s what I like to call it

Okay let’s talk about the shoes video ad that made you emotional

Yeah I know it sounds so weird how a shoe ad can make you cry ?

but that did happen and we call it a successful creative video production

Hmm did you check that hoarding or banner when you could go out

where nothing was written but you were able to get the message

What do you think you are that smart or the brand is

it’s our creative team who made their way to your mind with art of designing

Let me ask you this way

Nike - why do you think or get a feeling of an athlete when you hear this name

That’s the power of branding.

that’s how they wanted you to remember or attach yourself to their brand

These are the very small but relatable briefs of what companies like mine do but behind everything you see there is a huge team that works together to make any campaign or project successful

So I thought why not share all the methods with you that we all have learned while working with the great brands like Apple, Bose, Emirates, Unilever, horlicks, and so on…

Here on this series - its about you with kunika you will find everything about what a company and it’s member does from getting the client, pitching for what they want, developing a marketing plan, writing the script or designing the hoarding and delivering the final assets

and specially the role of every team member to make any project or campaign successful.

My team will be helping me in this with their years experience in the industry

Be ready to hear me every weekend to learn and apply it from the Monday itself.

Hope it will add value to your life

Keep listening and sharing to help people and increase my listeners as well.