This one mindset shift changed the way I look at agent attraction

I’ve been in the backend of some of the largest real estate organizations and they all have one thing in common

It’s really simple actually and most people make it more difficult then it should be

The main goal is to add value and expect nothing in return

This is what I believe recruiting is…

Forcing the opportunity in everyone you see

Reaching out one time and pitching and if they aren’t interested never reaching out again

And maybe, just maybe it isn’t the right time for them

Here is what agent attraction looks like

Adding value and expecting nothing in return

Think about it…

Ultimately their decision to partner or not is completely out of my control

The only thing we are in control of is the amount of value we’re adding to their lives

When you do this… the right agents reach out and are ready to join you