Google’s goal has always been to recommend the best, most relevant websites in their search results. This leads to more visitors, which leads to increased ad revenue. But, a lot has changed with search engine optimization (SEO) in the past few years. While keywords and backlinks are still important factors for search results placement, the [...]

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Imagine a buyer browsing the internet for their next property… They’d be quick to pass up a home due to lack of visual appeal, and they wouldn’t look twice at a listing without photos. Think of your real estate site in the same way. You only have eight seconds to make an impression, and images [...]

The post Free Stock Images for Your Real Estate Website appeared first on Agent Evolution.

 Every agent knows, being the “neighborhood expert” can do wonders for your real estate website. Providing quick access to popular neighborhoods showcases your knowledge, increases your lead-gen opportunities and can be an excellent way to boost SEO ranking. But, compiling valuable, accurate information can be a challenging and time-consuming process. Luckily, there’s a quick, [...]

The post Let Google Maps Help With Your Real Estate Community Pages appeared first on Agent Evolution.

A strong password can be an effective security measure, but as security breaches become more commonplace, it can be necessary to add an additional layer of protection. The most common multi-step authorization process is called Two-Factor Authentication. It can be enabled for many of the apps you use every day, including: Facebook, Twitter, Gmail, Dropbox, [...]

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First, we would like to thank the Academy… Wait, wrong award. Who we actually need to thank is WPBeginner.com. Our plugin, IMPress Listings, was #1 on their “7 Best WordPress Real Estate Plugins” list. WPBeginner hand-picked our plugin because it’s “easy for beginners to get started, and flexible for advanced users to create powerful real estate [...]

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The quality of your logo speaks to the quality of your brand. It makes the first impression on all your clients and leads, and can really take your real estate website up a notch. As covered in Part 1 of our series, look and feel, color choice, typography, and dimensions are important elements to consider. [...]

The post Crowdsource Your Real Estate Branding appeared first on Agent Evolution.

Your real estate site is a place where prospects search for homes, but equally (or more importantly) your website should be a place where clients and leads get to know you and your brand. When it comes to the look, feel and personality of your real estate website, we’re hard-pressed to think of anything more [...]

The post Launch Your Own Real Estate Brand appeared first on Agent Evolution.

No, this isn’t some new kind of math. It’s a change in how we are offering our WordPress real estate themes. Now, all 7 of our existing themes, plus a new design, are free. Free Themes We’ve simplified the buying process. It’s now all about the Equity subscription. Purchase our Equity framework for real estate [...]

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Hyperlocal landing pages are a powerful tool for converting website visitors into leads. This is even more true when they are used in conjunction with online advertising efforts (SEM and social media ads). Join our Director of Operations, Chad A. Johnson, as he explores the fundamentals of a good hyperlocal landing page. From there, he [...]

The post Create Hyperlocal Landing Pages Using TurnKey appeared first on Agent Evolution.

Remember how difficult it was finding properties before the advent of GPS? It usually meant a lot of fumbling through a Thomas Guide to locate the house, followed by guessing the best route to get there. Now, it’s as simple as entering an address and following the turn-by-turn instructions. We’ve taken this same approach by [...]

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