In this episode, Yousaf dives into Agentic AI — autonomous AI systems that don’t just answer questions, but execute tasks on your behalf. From open-source bots making purchases to fully automated fast food restaurants and AI-driven companies, he explores where automation is accelerating and where caution is still warranted.

While AI is clearly reshaping coding, warehousing, and even elements of PPC, Yousaf questions whether consumers are truly ready to hand over sensitive data to autonomous systems — especially open-source agents interacting with other bots.

On the B2B side, however, the outlook is powerful: lean, AI-enhanced operators building massive companies with minimal headcount is no longer theoretical. In PPC specifically, despite heavy automation like PMax and Smart Bidding, exact and phrase match still dominate real conversion control — proving we’re not fully “agentic” yet.

The takeaway: Agentic AI is coming fast — but trust, privacy, fraud risk, and human oversight will determine how quickly people embrace it.

#AgenticAI