Growth Digger

Agentic Marketing: How AI Agents Run HubSpot Workflows


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In this episode of Growth Digger, Taran Nandha, Founder & CEO of Growth Natives, talks with Gaurav Rajput, Senior Director of MarTech at Growth Natives, about how AI agents are transforming HubSpot automation.

They explore what “Agentic Marketing” really means — when AI moves beyond rules and starts managing, fixing, and optimizing workflows on its own. From self-healing automations to personalized nurturing and smarter lead routing, this is where marketing meets autonomy.

What you’ll learn:

• How AI agents are reshaping HubSpot workflows

• Why clean data and human oversight are critical for success

• Practical examples of autonomous optimization in action

• What the future of agent-led marketing looks like

If you’re ready to move from manual automation to intelligent systems that learn and act in real time, this episode is for you.

📩 Learn more or get started with AI-driven workflows at growthnatives.com

Follow Growth Digger for more insights on MarTech, AI, and the future of marketing automation.

#GrowthDigger #GrowthNatives #HubSpot #AIAutomation #AgenticMarketing #MarTech #DigitalTransformation #AIinMarketing #HubSpotWorkflows #AutomationStrategy #Podcast

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Growth DiggerBy Taran Nandha