Join us on Growth Stories as we chat with Marie Tatibouet, former CMO of Gate.io and current Marketing Lead at Metis.

Marie shares her journey in web3 marketing, from rapid growth in China where she helped transform Gate.io from a relatively unknown exchange into a global powerhouse to leading decentralized Layer 2 innovations at Metis.

Discover her insights on overcoming blockchain fragmentation, the power of strategic partnerships, and key metrics for web3 success.

In this episode, we dive into how Intract grew into a leading user acquisition platform in the Web3 space. Apurv, the co-founder of Intract, talks about how he built Intract's foundation with a real-user focus, leveraged partnerships with major ecosystems, and gained the trust of top projects in the industry.

Tune in to learn the key strategies behind Intract's growth to over 5 million users and their unique approach to incentive design in the quest space.

Apurv shares invaluable insights on incentive design, the importance of experimentation, and the future of Web3 marketing.

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Tune in for a quick deep dive on building the ultimate creator program for any web3 protocol.& discover how to become the biggest content creator in the web3 social space.

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In this episode, we dive into how Safary grew into a leading community-driven brand in the space.

Justin talks about how he built Safary's foundation with a community-first approach, leaned on growth leaders from the start, and gained the trust of top industry leaders.

Tune in to learn the key strategies behind Safary's organic growth and unique way of engaging with the community.

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Welcome to the second edition of the Growth Stories Minicast!

In this episode, we sit down with Tommy Thomas, co-founder of Pachi Funk, a full-service creative studio in the web3 space. Tommy shares his insights on what it takes to build and scale a creative studio or marketing agency in today’s rapidly evolving blockchain and Web3 industries.

Tune in as Tommy discusses the value of the agency model for funding creative projects, the importance of strong case studies, and the key role of early adoption in emerging platforms like Lens. He also offers practical advice on managing capacity for sustainable scaling, the critical role of operations management, and why focusing on non-vanity metrics is essential for true growth.

Whether you’re a seasoned agency owner or just starting out, this episode is packed with actionable insights to help you navigate the challenges of the web3 space.

Key Topics:

• Building a creative studio in the web3 space
• Sustainable scaling strategies
• The importance of early platform adoption
• Focusing on what moves the needle
• Essential roles in a creative studio
• Non-BS metrics for growth

Subscribe now and stay ahead with the latest marketing trends and insights from Growth Stories!