What's Working in Ecommerce

A.I. for Ecommerce with Richard Harris from Black Crow A.I.


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Richard Harris from Black Crow A.I. discusses how artificial intelligence can drive better e-commerce sales by finding your most valuable website visitors.

For help with your paid search, paid social, onsite SEO, or email automation, check out our agency at: https://www.caravandigital.com/ 

You can listen to our audio episodes on your podcast player, too.

Apple Podcasts https://podcasts.apple.com/us/podcast/whats-working-in-ecommerce/id1594627039  

Google Podcasts https://podcasts.google.com/feed/aHR0cHM6Ly93aGF0c3dvcmtpbmdpbmVjb21tZXJjZS5saWJzeW4uY29tL3Jzcw?sa=X&ved=0CAMQ4aUDahcKEwiAyorJ8r71AhUAAAAAHQAAAAAQAQ&hl=en  

Spotify https://open.spotify.com/show/7KR2qIrN3FHQUvKFpN41ei  

Stitcher https://www.stitcher.com/show/whats-working-in-ecommerce/  

You can find Richard Harris and Black Crow A.I. below:

https://www.blackcrow.ai/ 

https://www.linkedin.com/in/richardlharris/ 

 

Timestamps 

00:00:00 Intro

00:01:06 - Future Value of Site Visitors: ML helps brands understand visitors. 00:02:14 - Real-Time Data for Predictions: System predicts KPIs for e-commerce. 00:08:00 - Segmenting Users by Future Value: Customize communications and offers. 00:11:15 - Conversion Rate and Future Value: Predicting conversion rate based on behavior. 00:13:32 - Marketing Decisions Based on User Value: Impact on strategies and spending. 00:16:50 - Longer Sales Cycle and Attribution: Extending attribution window, privacy considerations. 00:22:39 - Intelligent Marketing Decisions: User recognition and transaction value. 00:24:18 - AI and Machine Learning in Marketing: Impact on job roles. 00:27:02 - AI's Role in Elevating Marketing: Future of analysis and entry-level positions.

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What's Working in EcommerceBy Eagan Heath