Insurance Untangled

AI Is Changing How Patients Find You—Everything You Need to Know to Adapt & Thrive!


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In this episode of Insurance Untangled, Ben Tuinei and Naren Arulrajah dive deep into the shifting landscape of digital search and what AI means for your dental practice. Learn how "zero-click" searches, Google's evolving algorithms, and AI tools are already influencing whether patients find and choose your practice—often without ever clicking your website. From Google EEAT to voice search trends, this episode unpacks what it takes to stand out online in 2025 and beyond.

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Insurance UntangledBy Naren Arulrajah