Security Sutra – Cybersecurity Startups and Venture Capital by Startuprad.io™

AI Monetization Strategy: From POC to Proof of Value with AWS


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POC is dead. Proof of Value is the new standard for AI startups. In this episode, AWS’s Jennifer Grün reveals the AI monetization strategy that separates demos from businesses.

What You’ll Learn in This Episode:

– Why hybrid pricing models (subscriptions + credits) outperform per-seat SaaS in AI

– How to replace Proof of Concept with Proof of Value frameworks that deliver ROI fast
– The ROI storytelling metrics (CLV, CAC, churn, ARR) that boards and VCs actually believe
– The infra levers (batch vs provisioned throughput) that protect GenAI unit economics
– How to package compliance features (SSO, audit logs, privacy tiers) for enterprise upsell

🚀 Meet Our Sponsor

AWS Startups is a proud sponsor of this week’s episode of Startuprad.io. Visit to find out how AWS can help you prove what’s possible in your industry: https://aws.amazon.com/startups?trk=25cdbfe4-8d2e-4b0b-926e-3fe5ef6323cb&sc_channel=el

Guest Spotlight

Jennifer Grün, Senior Specialist for Generative AI & Machine Learning at AWS, works with founders across Europe to monetize AI responsibly. She brings tactical insight from the field: how to price GenAI, validate ROI, and scale without losing margins.

  • Full Blog Post: https://www.startuprad.io/post/ai-monetization-strategy-proof-of-value-hybrid-pricing

  • Youtube Full Video: https://youtu.be/NoTFqAcRc2c

  • If this episode gave you a new lens on AI pricing, share it with a founder who needs to hear it. Follow Startuprad.io on Spotify, subscribe on Apple Podcasts, and join our blog + newsletter for full breakdowns.

  • Subscribe across platforms: https://linktr.ee/startupradio

  • 💬 Feedback: https://forms.gle/Qp53eVuc9P1RMqWj8

  • 💼 Follow Jörn on LinkedIn: http://www.linkedin.com/comm/mynetwork/discovery-see-all?usecase=PEOPLE_FOLLOWS&followMember=joernmenninger

  • 🔑 Keyword Integration
    • Primary: AI monetization strategy, Proof of Value, hybrid AI pricing, AI ROI metrics

  • Secondary: GenAI unit economics, enterprise AI packaging, startup funding Europe, B2B SaaS growth, founder playbook

  • ...more
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    Security Sutra – Cybersecurity Startups and Venture Capital by Startuprad.io™By Startuprad.io – Europe’s Startup & VC Podcast Network


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