Executive Insights by Mediacorp

AI-powered marketing for optimum performance


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AI has transformed the world of marketing and is expected to drive enormous changes. Discover how AI enhances customer relationships by generating automated decisions based on data analytics, observing audience behaviour and economic trends. Learn what are the best AI marketing tools to optimise your campaign performance.


Speakers

Laurent Thevenet, Head of Creative Technology, Publicis Groupe, APAC & MEA

Lacey Ewin, Lead, Digital Commercial Solutions, Mediacorp

Tim Xu, Lead, AI Products & Solutions, Mediacorp

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Executive Insights by MediacorpBy Mediacorp