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AI Predictions for 2025, Human Excellence and Platform Agnosticism vs Brand Recognition - Episode 11
In episode 11 of WORK IN PROGRESS, Ian and Wes ring in 2025 with an upgraded studio setup and reflections on where technology, creativity, and business are headed. From the shifting role of AI to the evolving importance of taste, intuition, and resilience, this episode is packed with insights for anyone navigating the intersection of tech and human ingenuity.
Key topics include:
(0:00) Intro and new podcast setup
(3:00) Reflections on the WORK IN PROGRESS journey so far
(10:00) AI’s influence on personal brands and authenticity
(19:30) Webflow vs. Framer: balancing agnosticism and branding
(31:00) Greg Eisenberg’s 2025 AI predictions
(39:30) How aesthetics and architecture impact our consciousness
(51:00) Solo entrepreneurs using AI agents to scale
(55:00) System design and product sense in the AI era
(56:30) Closing thoughts and Dutch Accelerationism (dutch/acc) playlist
The WORK IN PROGRESS podcast hosted by Ian Piepenbrock and Wes Botman, two founders who are scaling and refining their businesses every day.
Wes Botman is founder and CEO at Eli5 (https://eli5.io), a software studio making complex ideas simple and accessible.
Ian Piepenbrock is CEO at Noco (https://noco.agency), an agency dedicated to helping B2B SaaS and tech companies grow through strategic web design and branding.
Watch/listen on Spotify: https://open.spotify.com/show/2cOqBRMjjgcXKSDDIboKrt?si=6990da66e09e4ef2
Follow us on X for more raw insights, thoughts, and a good dose of founder reality:
Wes: @wesbotman (https://x.com/wesbotman)
Ian: @lamswolprins (https://x.com/lamswolprins)
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By Wes Botman, Ian PiepenbrockIn episode 11 of WORK IN PROGRESS, Ian and Wes ring in 2025 with an upgraded studio setup and reflections on where technology, creativity, and business are headed. From the shifting role of AI to the evolving importance of taste, intuition, and resilience, this episode is packed with insights for anyone navigating the intersection of tech and human ingenuity.
Key topics include:
(0:00) Intro and new podcast setup
(3:00) Reflections on the WORK IN PROGRESS journey so far
(10:00) AI’s influence on personal brands and authenticity
(19:30) Webflow vs. Framer: balancing agnosticism and branding
(31:00) Greg Eisenberg’s 2025 AI predictions
(39:30) How aesthetics and architecture impact our consciousness
(51:00) Solo entrepreneurs using AI agents to scale
(55:00) System design and product sense in the AI era
(56:30) Closing thoughts and Dutch Accelerationism (dutch/acc) playlist
The WORK IN PROGRESS podcast hosted by Ian Piepenbrock and Wes Botman, two founders who are scaling and refining their businesses every day.
Wes Botman is founder and CEO at Eli5 (https://eli5.io), a software studio making complex ideas simple and accessible.
Ian Piepenbrock is CEO at Noco (https://noco.agency), an agency dedicated to helping B2B SaaS and tech companies grow through strategic web design and branding.
Watch/listen on Spotify: https://open.spotify.com/show/2cOqBRMjjgcXKSDDIboKrt?si=6990da66e09e4ef2
Follow us on X for more raw insights, thoughts, and a good dose of founder reality:
Wes: @wesbotman (https://x.com/wesbotman)
Ian: @lamswolprins (https://x.com/lamswolprins)