In this episode, Nick and Geoff discuss the recent market reaction to AI disruptions in the insurance industry. They explore the implications of AI for insurance brokers, the historical context of other seemingly disruptive technologies, and what future innovation could mean for the industry. The conversation emphasizes the long-term perspectives on the impact of technology and the evolving needs of businesses.Takeaways:

• Insurance shopping platform Insurify sparked fears after launching AI insurance comparison tool, resulting in a significant drop in stock prices for US insurance brokers
• History lesson: Zenefits, once seen as a major threat to traditional health insurance brokers, didn't have significant impact on the industry
• ICHRAs is gaining traction as a flexible health insurance option
• Small businesses have been incubation markets for innovation in the broker industry
• Insurance brokers must adapt to changing market dynamics
• AI will likely play a role in the future of insurance procurement, but the complexity of health insurance requires expert guidance