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Customers see “Air Sous Vide” on the oven and assume it replaces their water bath setup. In this episode of The Steel CodCast, Anthony and Jon break down what air sous vide actually is, where it works, and why confusing it with traditional sous vide creates unrealistic expectations.
The conversation explores the core difference between water immersion and controlled hot air, why water is fundamentally better at stable heat transfer, and which foods can tolerate the looser precision of air sous vide. Anthony and Jon also unpack how to qualify a true sous vide enthusiast versus a customer who just wants better low-and-slow results without bags, water waste, or countertop clutter.
This episode helps appliance professionals position air sous vide honestly without diminishing it. If you sell wall ovens or steam convection ovens and regularly hear sous vide questions, this conversation will sharpen how you separate marketing language from cooking reality.
Who This Episode Is For
Appliance sales professionals, showroom managers, and anyone selling wall ovens, steam ovens, or advanced cooking features who wants to explain sous vide without overselling it.
Follow the Show
New episodes of The Steel CodCast drop every day of the week, including weekends. Follow, rate, and subscribe wherever you listen to podcasts so you never miss an episode.
Timestamps
#applianceindustry #appliancesales #appliancesalestraining #productpositioning #applianceretail #applianceprofessionals #applianceindustrypodcast #sousvide #airsousvide #steamoven #wallovens #advancedcooking #cookingtechnology #sellingappliances #appliancesalesfloor #customerexpectations #appliancesalesbestpractices
By Anthony Fors and Jon BeresfordCustomers see “Air Sous Vide” on the oven and assume it replaces their water bath setup. In this episode of The Steel CodCast, Anthony and Jon break down what air sous vide actually is, where it works, and why confusing it with traditional sous vide creates unrealistic expectations.
The conversation explores the core difference between water immersion and controlled hot air, why water is fundamentally better at stable heat transfer, and which foods can tolerate the looser precision of air sous vide. Anthony and Jon also unpack how to qualify a true sous vide enthusiast versus a customer who just wants better low-and-slow results without bags, water waste, or countertop clutter.
This episode helps appliance professionals position air sous vide honestly without diminishing it. If you sell wall ovens or steam convection ovens and regularly hear sous vide questions, this conversation will sharpen how you separate marketing language from cooking reality.
Who This Episode Is For
Appliance sales professionals, showroom managers, and anyone selling wall ovens, steam ovens, or advanced cooking features who wants to explain sous vide without overselling it.
Follow the Show
New episodes of The Steel CodCast drop every day of the week, including weekends. Follow, rate, and subscribe wherever you listen to podcasts so you never miss an episode.
Timestamps
#applianceindustry #appliancesales #appliancesalestraining #productpositioning #applianceretail #applianceprofessionals #applianceindustrypodcast #sousvide #airsousvide #steamoven #wallovens #advancedcooking #cookingtechnology #sellingappliances #appliancesalesfloor #customerexpectations #appliancesalesbestpractices