Wayne is joined by Al Bala, President and Chief Executive Officer of Mannatech. Al and Wayne discuss the vital role that momentum plays in the direct selling industry and explains why it must be an “inside job.” Al also talks about how returning to customer obsession can transform a business from the inside out and gives actionable advice on how to build that obsession and why it often comes down to getting back to the basics. And finally, Al explains why every leader needs to pay attention to the KPI of trust.