Join host Wayne Moorehead as Oliver Dibblee, President of Xyngular, reveals how he transformed a 15-year-old wellness and weight loss company into "The Biohacking Company." Discover his strategic approach to comprehensive rebranding, product innovation and technology integration while maintaining field momentum. Oliver shares insights on data-driven leadership, risk-taking and executing bold transformations in today's competitive direct selling landscape.

Discover how Red Aspen’s Amanda Moore revolutionized their business with a bold Shopify migration, boosting revenue by 8 percent and enhancing customer experience. Learn practical strategies for launching paid ads, building trust with distributors and leveraging ecommerce tools to drive growth. A must-listen for modern direct selling leaders!

Angela Loehr Chrysler, Chief Development Officer at ACN, shares how the legacy company is modernizing its strategy while staying true to its roots. From leadership lessons to field engagement, this episode explores how to evolve with intention.

In Part 2 of this powerful interview, Rob Sperry shares the hidden leadership gaps that stall momentum—and how to fix them. From belief and retention to clarity and consistency, this episode expands on the core themes of Rob’s new book, Built to Last in Direct Selling. Visit builttolastpodcast.com to listen to the full audio version of this powerful new book.

Rob Sperry joins Direct Approach to share the real reasons companies last—and why belief, consistency and trust matter more than ever. Based on his book Built to Last in Direct Selling, this episode offers field-first strategies and honest perspective for modern leadership.

Jennifer and Bret Bonacorsi, Co-Founders of jBloom, share how intentional culture, field trust and bold leadership fueled the brand’s biggest growth year yet. From product innovation to the Plunder acquisition, this episode is a blueprint for purpose-driven leadership.

CEO & Master Formulator Alexy Goldstein shares how his passion for wellness and people-first leadership built New U Life into a brand rooted in trust, transformation and transparency. From innovation and AI to field leadership and trust, this episode reveals what it takes to grow with purpose.

Andrew Schmidt, Regional President, West Markets at Amway joins Direct Approach to discuss what it means to lead with principle during seasons of change. From flexible income trends and incentive evolution to new segmentation strategies and reputation risks, Andrew offers a grounded perspective on what’s fixed, what’s flexible—and why clarity is the foundation of trust.

In this episode of Direct Approach, Brett Duncan moderates a high-impact panel with executives Orville Thompson (Co-Founder & CEO, Scentsy), Brian Dill (Vice President of Sales, Norwex), Nancy Bogart (Founder & CEO, Jordan Essentials) and Lynn Lippert (Vice President, L’BRI). They share what’s working (and what’s not) in today’s direct selling landscape—from self-hosting to subscriptions and TikTok.

Wayne Moorehead speaks with Mary Kay executives Dr. Lucy Gildea and Tara Eustace about keeping a legacy brand modern, relevant and impactful. Discover how Mary Kay fuses science-backed products, digital transformation and timeless purpose to empower women worldwide. With a 60-year foundation, they share how community, innovation and authenticity drive global success.