In the latest Direct Approach episode, Wayne sits down with Daniel Chavez, Founder and CEO of VIVRI, to explore his journey from finance to direct selling. Daniel shares how he built a thriving business by starting small, staying true to his values and empowering distributors. Learn about his strategies for sustainable growth, effective market entry in Latin America and fostering trust within the channel.

What does it take to spark real transformation in direct selling? In this episode of Direct Approach, Wayne Moorehead sits down with LifeVantage President and CEO Steve Fife to uncover the bold moves and results behind the company’s groundbreaking LV360 initiative. From overhauling their compensation plan to embracing affiliate marketing, Steve shares how LifeVantage evolved its strategy to meet the demands of today’s market while staying true to its roots.

You’ll hear about the challenges of shifting from playing defense to playing offense, the importance of building trust between corporate and field leaders and the measurable impact of aligning vision with action. Whether you're a CEO, team leader or business builder, this episode is packed with actionable insights you can use to create sustainable growth and elevate your approach.

In this episode, you will be able to:

• Build trust for lasting change

• Balance affiliate and traditional sales

• Simplify and energize compensation

• Play to win, not just survive

• Evolve to stay ahead in direct selling

This week on Direct Approach, Wayne Moorehead sits down with David Schmidt, CEO of LifeWave and holder of over 130 patents. David shares how innovation, resilience and vision have driven LifeWave to 20 years of success in regenerative science and direct selling. Learn how he navigated challenges, fostered a culture of cutting-edge innovation and is shaping the future with bold advancements in AI, robotics and clean energy. Don’t miss this inspiring conversation on building a generational business.

Join host Wayne Moorehead and Color Street’s CRO, Brick Bergeson, as they discuss tools for building sustainable growth. Brick shares strategies for stabilizing and structuring companies for long-term success, from aligning brand identity with core values to tracking essential KPIs. Learn how his experience in hypergrowth companies has shaped his approach to creating an empowered sales force, driving early success and enhancing distributor engagement. Don’t miss this invaluable episode!

¿Te preguntas si el primer evento DSU LATAM 2025 es para ti? Únete a Alex Hoffman y Al Bala en este episodio especial del podcast Direct Approach, donde profundizan en estrategias comprobadas para el éxito en la venta directa en América Latina. Como oradores destacados del evento DSU LATAM, que se llevará a cabo del 8 al 9 de enero en Doral, Florida, también compartirán por qué no puedes perderte este evento histórico.

Wondering if the first-ever DSU LATAM 2025 is right for you? Join Alex Hoffman and Al Bala in this bonus episode of the Direct Approach podcast as they dive into proven strategies for direct selling success in Latin America. As featured speakers for the DSU LATAM event happening January 8-9 in Doral, Florida, they’ll also share why you can’t afford to miss this landmark event! 

On the latest episode of Direct Approach Wayne welcomes special guests and industry legends Al Bala and Alex Hoffman to the show for an in depth look at what it takes to build meaningful connections and thrive in Hispanic and Latino regions. With a proven track record in international markets, both Al and Alex offer invaluable insights on cultural understanding, product adaptation, role of technology and more for success in these markets.

In this special episode, we highlight key insights from the DSN Fall Direct Selling University event. Discover actionable strategies to refine your compensation plans, the game-changing impact of AI in direct selling and how micro-commitment campaigns are driving conversions. You’ll also learn about the importance of building strong leadership, embracing flexibility and leveraging technology to enhance your business. Don’t miss out on these powerful takeaways shaping the future of the industry!

On the latest episode of Direct Approach host Wayne Moorehead talks with industry experts Heather Chastain, Brett Duncan and Blake Mallen. They’ll dive into industry trends, compensation plan innovations and the complex world of regulatory and compliance issues. Plus, get the surprising truth behind direct selling’s battle with affiliate marketing and learn how to leverage AI to transform your strategies and boost efficiency. They’ll also share their favorite takeaways from the recent DSU.

In the latest Direct Approach episode, Wayne talks with Amber Olson Rourke co-founder and President at Neora. A Stevie award-winning podcast host and recognized by DSN as a top 40 under 40 executive, Amber is no stranger to the direct selling space. In this candid conversation, she brings a wealth of knowledge on leading through challenges, navigating economic pressures and more. Her unexpected insight into the power of energy could revolutionize the way you approach leadership.

On the latest Direct Approach episode, Wayne Moorehead and pawTree Founder & CEO Roger Morgan discuss the Test-Learn-Scale approach, elevating brand positioning and enhancing customer retention. A distinguished figure in direct selling, Roger brings extensive experience from his strategic roles at Boston Consulting Group, Walt Disney, Imagineering, and KPMG. He also led pawTree to impressive milestones, such as inclusion in the Inc. 5000 and the DSA Rising Star Award.