Alchemy

Chris discusses normalizing cannabis consumption with Weedmaps' recent Brock Ollie commercial and partnership with Kevin Durant's Thirty Five Ventures.

Meg, Crystal & Erik discuss expanding into new North East markets and overcoming digital advertising constraints in cannabis marketing.

Bohb discusses launching the Mary Jones cannabis-infused drinks brand and partnerships with Mike Tyson, Julianna Peña and Devlin DeFrancesco.

Courtney discusses the art of building cannabis brands and opening the country’s first cannabis cafe.

Cathy discusses fixing the digital payments system in cannabis and the limitations of the SAFE Banking Act.

Christine discusses uplifting BIPOC and women-owned businesses and unlocking the power of women in cannabis.

Katrina discusses her traditional marketing background in the food, beverage and CPG industries and the value of women's leadership in cannabis.

Kristina discusses creating the women-owned Latina-led design house, normalizing cannabis through art-inspired products and how to overcome the challenges often faced by women leaders in cannabis.

Whitney discusses her career transition from entertainment to cannabis and creating a dispensary for women of color with support from Jay Z and the Los Angeles social equity program.

Steve discusses succeeding in the California market and 2022 Super Bowl ads.