Marketing guru and travel writer Ali Hanckel talks about her journey with alcohol. Ali shares resources, including Craig Beck's book Alcohol Lied to Me and the sober community on Instagram, that helped her began to see through the marketing used to promote alcohol.  Now, she is sober and challenging herself to improve in different ways every day. Ali talks about specific skills and strategies she uses to reinvent herself, self-care tips and tricks, and the struggle with staying sober while traveling. Follow her on Instagram @Newenglandcowgrl