What you'll hear:

• The commonly given advice she DID NOT take - and why that was the best decision she ever made
• What she learned from the start-up orchestras she worked with and how that shaped her vision for her own orchestra start-up
• The most important thing she looks at when choosing personnel for her orchestra - it’s actually *not* based entirely on how you play
• Her unique point of view on the MONEY conversation… asking for money and the role you have as a fundraiser in a founded group
• How her mission has evolved - her revolutionary view on what is important and what matters in growing a classical music organization TODAY

To find out more about ROCO:

http://roco.org/ 

https://www.facebook.com/rocohouston/

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