We’re back with episode 2 of Footprints in the Market | Influencing iGaming Season 3. This week, we’re delighted to welcome GameTime Digital CMO Alex Windsor, who sat down for a chat with Digital Footprints Managing Director Sharon McFarlane about expanding into US markets, modern SEO strategies and AI’s impact on marketing.

We’re back with episode 2 of Footprints in the Market | Influencing iGaming Season 3. This week, we’re delighted to welcome GameTime Digital CMO Alex Windsor, who sat down for a chat with Digital Footprints Managing Director Sharon McFarlane about expanding into US markets, modern SEO strategies and AI’s impact on marketing.

We’re back with episode 2 of Footprints in the Market | Influencing iGaming Season 3. This week, we’re delighted to welcome GameTime Digital CMO Alex Windsor, who sat down for a chat with Digital Footprints Managing Director Sharon McFarlane about expanding into US markets, modern SEO strategies and AI’s impact on marketing.&nbsp;

Alex Windsor: US Expansion, Modern SEO Strategies & AI’s Impact on Marketing

Footprints in the Market | Influencing iGaming is a podcast series specifically targeted for CMOs and senior marketing representatives across the iGaming sphere.&nbsp; iGaming is a crowded, and competitive space and creative, innovative marketing can be what propels a brand to new heights.&nbsp; This podcast will give the marketeers behind these businesses the spotlight they deserve, and also bring new conversation points to light to allow the industry to learn from the experts. On the first episode of Footprints in the Market | Influencing iGaming, Digital Footprints Managing Director Sharon McFarlane sat down with Adam Azor of Sportradar to discuss considerations for marketing in regulated industries, personalisation without first-party data, and more.

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Footprints in the Market | Influencing iGaming is a podcast series specifically targeted for CMOs and senior marketing representatives across the iGaming sphere.  iGaming is a crowded, and competitive space and creative, innovative marketing can be what propels a brand to new heights.  This podcast will give the marketeers behind these businesses the spotlight they deserve, and also bring new conversation points to light to allow the industry to learn from the experts. On the first episode of Footprints in the Market | Influencing iGaming, Digital Footprints Managing Director Sharon McFarlane sat down with Adam Azor of Sportradar to discuss considerations for marketing in regulated industries, personalisation without first-party data, and more.

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Alex Windsor: US Expansion, Modern SEO Strategies & AI’s Impact on Marketing

Alex Windsor: US Expansion, Modern SEO Strategies & AI’s Impact on Marketing