In this episode, Lance Tyson sits down with Travis Pelleymounter, Senior Vice President of Ticket Sales and Service at Vinik Sports Group, to discuss powerful insights on sales leadership. They explore the critical balance of people and process in driving exceptional results, with Pelleymounter drawing on his extensive sports industry experience. Discover how sales leadership goes beyond setting strategies—it's about cultivating a strong team culture, aligning processes, and building lasting client relationships. This engaging conversation reveals how effective leadership can lead to consistent sales success and sustainable growth.

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