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What does a typical day on the job look like for Cal OES public information officer? Well, the answer to that is – there is no typical day. One thing you can count on is that it’s likely there won’t be a press release in draft mode; only for special occasions are press releases written. More often than not, our PIOs are busy creating more engaging forms of communication, from short and longer form videos, to daily blogs to podcasts and social media. Our PIOs also get their hands dirty to get the public and stakeholders the information they need in a more interesting way. They travel by 4-wheel drive, Snow Cat, helicopter and any other mode of transportation to take you to the story and the story makers, and give you the best access for the best perspective. It’s all about transparency and proof of performance and readiness for the tax dollars invested.
So, in this episode, three of our PIOs sit down to talk about what it’s like to be a few of the faces and voices for the Governor’s Office of Emergency Services. Monica Vargas, Robb Mayberry and Jon Gudel have all been involved in a wide range of missions and assignments for Cal OES and are here to share their stories, lessons and tips, all valuable information whether you’re a PIO or not.
Links
http://www.oesnews.com/
http://caloes.ca.gov/Cal-OES-Divisions/News-Media
https://www.youtube.com/user/CalEMATV
https://www.flickr.com/photos/calemaphotos/
In this, the 23rd, episode we sit down with Luis “Vance” Taylor, who is the Chief of the Office of Access and Functional Needs at the Governor's Office of Emergency Services. He is a person who has not let Muscular Dystrophy or his limited mobility slow him down in his personal or professional worlds. You will find out how his determination, experience and mom’s words of wisdom has helped him excel in the world of emergency management.
Born and raised in the San Francisco Bay Area, Vance was diagnosed with muscular dystrophy as a child and uses a power chair. He has worked in Washington, D.C. as an advisor for two different members of Congress, directed security policy at a national association and been a principal at a top-ranked homeland security and emergency management consulting firm, Catalyst Partners, LLC. Vance is a nationally recognized public speaker and advocate for individuals with disabilities.
Vance has a Master's degree in homeland security from the University of Connecticut and an undergraduate degree from Brigham Young University in communications. He is married to his sweetheart, Casey, and they have two beautiful daughters, Isabelle and Sammy.
Vance and his family live in Rancho Cordova, CA.
Links
Access & Functional Needs
OAFN Web Map
We sit down with Maria Gomez, who is a strategic analyst team manager with the STAC, the State Threat Assessment Center, which is part of the STAS.
STAC
STAS
Fusion Centers
This episode brings us to the topic of homeland security in California. The State Threat Assessment System (STAS) describes its mission as Protecting society through shared information and communication. It fosters a collaborative effort to enhance the reporting, tracking, analysis, and assessment of criminal threat information and suspicious activity, produces and shares timely and actionable homeland security information, and enhances the safety of the citizens of California, while rigorously protecting their privacy, civil rights, and civil liberties.
We sit down with Maria Gomez, who is a strategic analyst team manager with the STAC, the State Threat Assessment Center, which is part of the STAS.
STAC
http://www.caloes.ca.gov/cal-oes-divisions/state-threat-assessment-center
STAS
https://calstas.org/default.aspx/MenuItemID/168/MenuGroup/CALSTAS+Home.htm
Fusion Centers
https://www.dhs.gov/fusion-center-success-stories
Kelly Hudson is an external affairs officers with FEMA, and is based in Region IX, Oakland, California. She’s worked for FEMA for 12 years, with ten of those in Region IX.
In this episode (#21) she reflects on the many major disasters she’s worked and talks about the challenges of each and lessons learned. She was still a newbie when Hurricane Katrina hit and was dispatched to help with communications as on-scene public information officer. She and her team were escorted by armed guards due to the dangerous nature of angry and desperate locals. She also candidly discusses how, in her eagerness, she got ahead of the messaging curve and told the media too much too soon; that’s a lesson she urges anyone who deals with the media to remember. Kelly also shares her own ways of surviving the chaos of hectic disaster responses, and how it’s important to take care of “Number-1.”
External Affairs Officer, Wildfires, Northern California (2015)
External Affairs Officer, Pu'u 'O'O Lava Flow, Hawaii (2014)
External Affairs Officer, Tropical Storm Iselle, Hawaii (2014)
External Affairs Officer, Tropical Storm Halong, Guam (2014)
External Affairs Officer, Severe Storms, American Samoa (2014)
External Affairs Officer, Hurricane Irene (2011)
Deputy External Affairs Officer, Joplin, Mo. tornado (2011)
External Affairs Liaison, Deepwater Horizon Oil Spill (2010)
External Affairs Lead, Tsunami and flooding, American Samoa (2009)
Assistant External Affairs Officer, North Dakota floods (2009)
Deputy External Affairs Officer, Hurricane Ike (2008)
External Affairs Officer, Southern California wildfires (2008)
Executive Officer, Southern California wildfires (2007)
News Desk Lead/Public Information Officer, Hurricane Katrina (2005)
Researcher and Writer/Public Information Officer, New Jersey floods (2005)
Researcher and Writer, Hurricane Ivan (2004)
FEMA Region IX
FEMA Region IX Leadership
Pu'u O'o Lava Flow
Pahoa
Kelly Hudson is an external affairs officers with FEMA, and is based in Region IX, Oakland, California. She’s worked for FEMA for 12 years, with ten of those in Region IX.
In this episode (#21) she reflects on the many major disasters she’s worked and talks about the challenges of each and lessons learned. She was still a newbie when Hurricane Katrina hit and was dispatched to help with communications as on-scene public information officer. She and her team were escorted by armed guards due to the dangerous nature of angry and desperate locals. She also candidly discusses how, in her eagerness, she got ahead of the messaging curve and told the media too much too soon; that’s a lesson she urges anyone who deals with the media to remember. Kelly also shares her own ways of surviving the chaos of hectic disaster responses, and how it’s important to take care of “Number-1.”
External Affairs Officer, Wildfires, Northern California (2015)
External Affairs Officer, Pu'u 'O'O Lava Flow, Hawaii (2014)
External Affairs Officer, Tropical Storm Iselle, Hawaii (2014)
External Affairs Officer, Tropical Storm Halong, Guam (2014)
External Affairs Officer, Severe Storms, American Samoa (2014)
External Affairs Officer, Hurricane Irene (2011)
Deputy External Affairs Officer, Joplin, Mo. tornado (2011)
External Affairs Liaison, Deepwater Horizon Oil Spill (2010)
External Affairs Lead, Tsunami and flooding, American Samoa (2009)
Assistant External Affairs Officer, North Dakota floods (2009)
Deputy External Affairs Officer, Hurricane Ike (2008)
External Affairs Officer, Southern California wildfires (2008)
Executive Officer, Southern California wildfires (2007)
News Desk Lead/Public Information Officer, Hurricane Katrina (2005)
Researcher and Writer/Public Information Officer, New Jersey floods (2005)
Researcher and Writer, Hurricane Ivan (2004)
FEMA Region IX
FEMA Region IX Leadership
Pu'u O'o Lava Flow
Pahoa
Episode 20 was recorded on the road in San Luis Obispo during the 2016 Ingestion Pathway Exercises, a multi-day testing of state and local counties by FEMA for nuclear incidents at Diablo Canyon. We talk with Dr. Penny Borenstein, the Health Officer for the County of San Luis Obispo. She talks about how her health department and others might get involved in nuclear incidents immediately following a radiation breach. She also talks about other hot topics in SLO such as antibiotic resistance, secondary hospital-based infections, Zika virus, Valley Fever, drought, and West Nile virus.
In her position, Dr. Borenstein has been a staunch advocate for advancing the public’s health through disease control programs, health education, access to health care, and policy development. One of her first initiatives was a departmental reorganization which resulted in formation of two new divisions – Health Promotion and Health Care Services. The Health Promotion Division created a unified focus on population-based prevention. Staffed primarily at the outset with a small number of health educators and nutritionists working in Tobacco Control, WIC and Childhood Obesity Prevention, the unit now also has programs in Oral Health and Injury Prevention. The division also works extensively on community health improvement through a range of policy initiatives aimed at food systems, climate change, the built environment, and air quality.
Prior to moving to California in 2008, she held several public health leadership positions in the Mid-Atlantic region, and was the founder and Executive Director of Baltimore HealthCare Access, Inc., a non- profit agency devoted to assuring access to health care services for low income persons and special populations. A native New Yorker, Dr. Borenstein received her undergraduate degree from Cornell University and her medical degree from the State University of New York Health Science Center in Syracuse. She received her pediatrics training at the University of Connecticut in Hartford and a Master’s Degree in public health from the Johns Hopkins School of Public Health.
http://www.slocounty.ca.gov/health/publichealth.htm
https://www.pge.com/en_US/safety/how-the-system-works/diablo-canyon-power-plant/diablo-canyon-power-plant.page
https://www.cdc.gov/zika/
http://www.cdc.gov/getsmart/community/about/antibiotic-resistance-faqs.html
For Episode #19, we traveled to San Luis Obispo County, the home to Diablo Canyon Nuclear Power Plant, where Cal OES as well as many other local, state, and federal agencies were participating in a radiological training exercise. These types of exercises are held every two years and evaluated by the Federal Emergency Management Agency (FEMA). The exercises assist in the development of emergency response plans to ensure that the health and safety of the public is protected in the event of a radiological incident.
Today’s podcast features Ron Alsop, the Emergency Services Manager for San Luis Obispo County Office of Emergency Services (OES). He has been with the county’s OES for 26 years and was previously with Cal Fire for three years. He talks about the importance of having full scales exercises and the unique challenges faced by this region.
Ron also discusses how educating the community about the nuclear power plant and how the Wireless Emergency Alert (WEA) system can assist in the event o fan emergency. He also shares an example how controlling rumors is critical during an incident, especially in this day of social media. He concludes with advice to those responsible for delivering information to the public and how transparency can help build trust.
In addition to ongoing preparedness work that includes nuclear power plant emergency readiness, Ron’s experience includes responding to incidents such as large fires throughout the state, the 6.5 San Simeon earthquake in 2003 in San Luis Obispo County, winter storms, commercial aircraft incidents, including the 2000 Alaska Airlines incident off of Ventura County,hazardous material incidents and he provided Emergency Manager’s Mutual Aid(EMMA) assistance to Cal OES in after the 1994 Northridge earthquake.
Ron served on the California statewide committee that developed the initial EMMA plan and on a statewide task force related to initial Standardized Emergency Management System (SEMS) implementation. Ron is a past chair of the California Operational Area Coalition, which is a coalition of California’s 58 county emergency managers and a former member of the California Association of Public Information Officials.
Cal OES
San Luis Obispo County
San LuisObispo County Office of Emergency Services
DiabloCanyon Nuclear Power Plant
Wireless EmergencyAlerts or WEA
For Episode #19, we traveled to San Luis Obispo County, the home to Diablo Canyon Nuclear Power Plant, where Cal OES as well as many other local, state, and federal agencies were participating in a radiological training exercise. These types of exercises are held every two years and evaluated by the Federal Emergency Management Agency (FEMA). The exercises assist in the development of emergency response plans to ensure that the health and safety of the public is protected in the event of a radiological incident.
Today’s podcast features Ron Alsop, the Emergency Services Manager for San Luis Obispo County Office of Emergency Services (OES). He has been with the county’s OES for 26 years and was previously with Cal Fire for three years. He talks about the importance of having full scales exercises and the unique challenges faced by this region.
Ron also discusses how educating the community about the nuclear power plant and how the Wireless Emergency Alert (WEA) system can assist in the event o fan emergency. He also shares an example how controlling rumors is critical during an incident, especially in this day of social media. He concludes with advice to those responsible for delivering information to the public and how transparency can help build trust.
In addition to ongoing preparedness work that includes nuclear power plant emergency readiness, Ron’s experience includes responding to incidents such as large fires throughout the state, the 6.5 San Simeon earthquake in 2003 in San Luis Obispo County, winter storms, commercial aircraft incidents, including the 2000 Alaska Airlines incident off of Ventura County,hazardous material incidents and he provided Emergency Manager’s Mutual Aid(EMMA) assistance to Cal OES in after the 1994 Northridge earthquake.
Ron served on the California statewide committee that developed the initial EMMA plan and on a statewide task force related to initial Standardized Emergency Management System (SEMS) implementation. Ron is a past chair of the California Operational Area Coalition, which is a coalition of California’s 58 county emergency managers and a former member of the California Association of Public Information Officials.
Cal OES
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