Allison is the founder and creative director for Letter A, an all female-brand building agency based in Portland, Oregon.

Allison’s love of branding comes from over 20 years of leading top tier, in-house creative marketing teams that were integral to capturing the essence of the brand from A-to-Z.

Allison was the founding Design Director for the cult favorite brand, Kate Spade Saturday, led the re-brand of the heritage label Ann Taylor, was the first digital Art Director of Vogue.com, a Design Director at the prestige hair care brand Bumble and bumble under Estee Lauder and an art director for Mother’s Day at Hallmark Cards.

Allison received her Master’s Degree from the Designer as Entrepreneur Program at the School of Visual Arts in New York City and her BFA from Miami University in Ohio.

In this episode, she speaks with Kathryn Shah about how vests catapulted her into the fashion world, and eventually to the creation of her own branding agency.