This week’s theme is spirituality. Today we talk with Jonah White, the founder and creator of Billy Bob Teeth. He’s sold over 20 million pairs of fake teeth, giving people instant access to an alter ego as just one of his many products. We talk about past lives, how they influence who we are today, shape our current identity, and what purpose Alter Egos have in helping us navigate the world we are in if it conflicts with our natural way of doing things. Jonah has an in depth and interesting take on alter egos. We dive 4 layers deep under the surface, and compare the alter egos of the Neanderthal and the Modern Human. We talk about how his alter ego has helped him in his business, and how he founded “Billy Bob Products”.