The Search For Growth

(AMA) Devon Watts, Head of Marketing @ Anrok: How Anrok Supercharge Marketing With AI


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In this Ask-Me-Anything session, Alfie Marsh, Co-Founder & CEO of Toolflow.ai, sits down with Devon Watts, Head of Marketing at Anrok, to discuss how to leverage AI within the marketing function. They cover a range of topics, including programmatic SEO, chatbots, content creation, and more.

Here are some of the key talking points from the conversation:

- Introduction to Devon Watts and her background in marketing across various companies
- Overview of Anrok, a B2B SaaS company that automates sales tax compliance
- Structure of Devon's marketing team at Anrok
- Use of AI-powered chatbots for brainstorming and generating first drafts of content
- Leveraging AI tools like Descript for video editing and transcription
- Exploring programmatic SEO and its benefits for creating landing pages optimized for specific keywords
- Challenges in finding accurate tax data for different jurisdictions
- The potential of AI in image and video creation for marketing purposes
- The importance of maintaining a unique point of view in thought leadership content
- Where to find Devon and Alfie on LinkedIn and their respective company websites

To learn more about Devon Watts and Anrok, visit their LinkedIn profiles and the website.
Devon Watts:   / devonwatts  
Anrok: www.anrok.com


Toolflow: www.toolflow.ai

Alfie Marsh LinkedIn:   / alfiemarsh  

Join the community and upskill with AI: https://airtable.com/appSpdQxElUSLflR...



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The Search For GrowthBy Alfie Marsh