We're thrilled to welcome back success coach, author, speaker and marketing expert Amy Landino for this episode of Social Pros.

Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:

Salesforce Marketing Cloud

ICUC

Full Episode Details

If you are exploring how to grow your own social presence or you're interested in becoming a more full-time creator, this is the show to take notes on! Amy Landino, success coach, speaker, author and marketing expert, joins Social Pros to provide some amazing tips and insights for creators.

She updates us on the growth of her career since her first appearance on the show (back in January 2017), shares her top tips for using videos on social and explains how she nurtures her community.

Plus, she tells us why we should support – not shock – our audiences, how to best navigate algorithms and why she thinks generosity is an essential part of any successful social strategy.

So much to unpack – don't miss it!

In This Episode:

• 0:00 – Introduction

• 3:46 – Amy returns to Social Pros (after 6 years!)

• 4:41 – What Amy's up to now

• 9:08 – How Amy evolved into Good Morning Good Life TV

• 12:52 – Navigating algorithms

• 19:57 – How clients can own their social

• 24:10 – The right cadence for CTAs

• 29:12 – From solo to managing a team

• 29:33 – How Amy nurtures her community

• 35:34 – Setting intentions

• 39:17 – Amy's book and implementing mindfulness

• 41:10 – Final two

• 43:26 – Outro

Resources

• Schedule a consultation with ICUC

• Grab your free Social Media Audit Bundle

• Amy's website

• Follow Amy on Twitter

• Follow Amy on LinkedIn

• Subscribe to Amy on YouTube

• Good Morning Good Life TV

• Amy's books

Visit SocialPros.com for more insights from your favorite social media marketers.