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An Inside Look at Simon Squibb's Inspired Team
Callum Church, Creative Director for @simonsquibb, gives a behind-the-scenes look at the strategy behind “What’s Your Dream?” and how one of social media’s most uplifting content series is made. In this episode of The Gimbal Podcast, Callum shares how the show came together, how the content team operates, and why persistence is one of the most important ingredients in building a meaningful brand. He also dives into structuring a creative team, treating content as an art form, balancing views with purpose, and making creativity sustainable for the long run.
Timestamps:
00:00 - Intro
0:27 - "What's Your Dream?"
4:03 - Building the Content Team
8:07 - Why Persistence is Key
11:44 - How the Team is Structured
13:27 - Content as an Art Form
18:28 - Balancing Views and Meaning
28:08 - Making Creativity Sustainable
29:59 - Underrated Creator Today
32:25 - Outro
Connect with our Guest:
Follow Callum Church on Instagram: https://www.instagram.com/callumchurch15/
Follow Callum Church on LinkedIn: https://www.linkedin.com/in/callum-church-3b6007180/?originalSubdomain=uk
Follow Simon Squibb on Instagram: https://www.instagram.com/simonsquibb/
Follow Simon Squibb on X: https://x.com/simonsquibb
Subscribe to Simon Squibb on YouTube: https://www.youtube.com/@SimonSquibb
Stay Connected:
If you enjoyed this episode, follow Gimbal, share it with a friend, and make sure to subscribe so you never miss new conversations!
Meet our Hosts:
Follow Devin Robbins on Instagram: https://www.instagram.com/devinrobbins/
Follow Olina Cavedoni on Instagram: https://www.instagram.com/olina.cavedoni/
Our Social Channels:
Follow Gimbal Podcast on Instagram: https://www.instagram.com/gimbalpodcast/
Follow Gimbal Podcast on X: https://x.com/GimbalPodcast
Follow Gimbal Podcast on TikTok: https://www.tiktok.com/@gimbalpodcast
Listen to Gimbal Podcast on Spotify: https://open.spotify.com/show/3IzrPy2lTHxojrY0Dli9A3?si=5063b5d121da4237
Listen to Gimbal Podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/gimbal-podcast/id1853912925
View all episodes
By Gimbal PodcastCallum Church, Creative Director for @simonsquibb, gives a behind-the-scenes look at the strategy behind “What’s Your Dream?” and how one of social media’s most uplifting content series is made. In this episode of The Gimbal Podcast, Callum shares how the show came together, how the content team operates, and why persistence is one of the most important ingredients in building a meaningful brand. He also dives into structuring a creative team, treating content as an art form, balancing views with purpose, and making creativity sustainable for the long run.
Timestamps:
00:00 - Intro
0:27 - "What's Your Dream?"
4:03 - Building the Content Team
8:07 - Why Persistence is Key
11:44 - How the Team is Structured
13:27 - Content as an Art Form
18:28 - Balancing Views and Meaning
28:08 - Making Creativity Sustainable
29:59 - Underrated Creator Today
32:25 - Outro
Connect with our Guest:
Follow Callum Church on Instagram: https://www.instagram.com/callumchurch15/
Follow Callum Church on LinkedIn: https://www.linkedin.com/in/callum-church-3b6007180/?originalSubdomain=uk
Follow Simon Squibb on Instagram: https://www.instagram.com/simonsquibb/
Follow Simon Squibb on X: https://x.com/simonsquibb
Subscribe to Simon Squibb on YouTube: https://www.youtube.com/@SimonSquibb
Stay Connected:
If you enjoyed this episode, follow Gimbal, share it with a friend, and make sure to subscribe so you never miss new conversations!
Meet our Hosts:
Follow Devin Robbins on Instagram: https://www.instagram.com/devinrobbins/
Follow Olina Cavedoni on Instagram: https://www.instagram.com/olina.cavedoni/
Our Social Channels:
Follow Gimbal Podcast on Instagram: https://www.instagram.com/gimbalpodcast/
Follow Gimbal Podcast on X: https://x.com/GimbalPodcast
Follow Gimbal Podcast on TikTok: https://www.tiktok.com/@gimbalpodcast
Listen to Gimbal Podcast on Spotify: https://open.spotify.com/show/3IzrPy2lTHxojrY0Dli9A3?si=5063b5d121da4237
Listen to Gimbal Podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/gimbal-podcast/id1853912925