Benjamí Grau, former Head of Design for Iman Gadzhi, gives a behind-the-scenes look at how high-level design and packaging shape successful YouTube channels. In this episode of The Gimbal Podcast, Benjamí shares his journey into YouTube, what it took to level up his skills, and how creators can differentiate themselves in an increasingly competitive space.
He also dives into mistakes to avoid in thumbnails, experimenting with packaging, top strategies for success, and building a strong personal brand. Benjamí wraps with underrated creators to watch today and lessons for standing out online.
Timestamps:
0:00 - Intro
0:37 - Journey Into YouTube
3:15 - What It Took To Level Up
9:41 - How To Differentiate Yourself
17:40 - Things To Avoid In Thumbnails
18:47 - Experiment With Packaging
24:56 - Top Strategies For Success
35:36 - Building A Personal Brand
39:45 - Underrated Creator Today
40:37 - Outro
Connect with our Guest:
Follow Benjamí Grau on Instagram: https://www.instagram.com/benjamigrau/
Follow Benjamí Grau on LinkedIn: https://www.linkedin.com/in/benjamí-grau/
Follow Hereus on Instagram: https://www.instagram.com/hereus.io/
Follow Iman Gadzhi on Instagram: https://www.instagram.com/imangadzhi/
Subscribe to Iman Gadzhi on YouTube: https://www.youtube.com/@ImanGadzhi
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