Analysis Paralysis by Efficient App

On this episode of Analysis Paralysis, I am talking to Jaime Nacach. He runs a successful marketing company and fell in love with automation after using it inside of his existing company. Naturally, that has led to him building a side company solely built around automation and Jaime has been going through the process of transitioning into an automation-focused business solutions company.

This episode hits very close to home with me as I recently went through somewhat of a similar transition in my own business. Advice was given around how to value and charge for this service offering, especially when your natural instinct is just to help and not charge your true value as the service is rooted in pure passion. Passion is incredibly helpful to have in any business you run, but it often results in not charging your worth as you often just want to help people and share your expertise with others. We talk about how to transition your mindset to that of value-based pricing all while still continuing to help businesses.

Jaime's company has been partnered with Agile CRM, a lower-priced CRM focused as an all-in-one solution with a free tier to get new users in the door. A fairly common software as a service business model that makes a lot of sense for acquiring new market share in a crowded space such as CRM. We discuss if they should continue using Agile and take on the often "cost-conscious" client-base that free software tends to attract, or if they should consider moving to a more expensive and refined solution like Copper (formerly ProsperWorks) who have the VC backing and client-base that understands the value of CRM and automation. Both paths come with their own positives and negatives.

Links from the show:

• LinkedIn (Jaime - Guest)
• Bloominari (Guest - Company)
• Virtual Latinos (Guest - Company)
• Teamwork.com (Project Management)

On this episode of Analysis Paralysis, I am talking to David Zisner. He was an electrical engineer that worked at Intel for 15 years doing assembly line automations. He is now consulting and doing automation for small to medium size businesses.

We talk about how it's important to focus and specialize on specific software solutions, in his case, the CRM Pipedrive, versus being a jack of all traits. We even finish off the call discussing chat bots, AI, and some of the crazy things Google is doing to push the industry forward and some of the backlash that has come from Google Duplex announced at Google I/O 2018.

There are podcasts for just about every topic you can think of, but very few, if any, around the emerging area of business automation. Our guest, Kelsey Bratcher, saw this void as an opportunity and started the Get Automated podcast. On this episode, I speak with Kelsey about many different things surrounding software, automation, and efficiency.

We discuss how we got started in automation; the differences between ProsperWorks CRM and InfusionSoft; the best tools available for automating your business; and how you, as a small business owner, can start automating your business right now. Make sure you have a notepad around because there are a lot of actionable tips in this episode!

Kelsey Bratcher on LinkedIn

Links from show:

• Get Automated (Podcast)
• ProsperWorks (CRM)
• Help Scout (Help Desk - $50 Free Credit)
• PandaDoc (Proposal Software)
• Asana (Project Management)

I was invited to an entrepreneurship class by an old professor of mine at Canisius College to talk to the students about my entrepreneurial journey and answer questions about business and starting your career after college. Should you start a business based on passion? How do you get started at all? Should you even start a business right out of college?

If you aren't interested in hearing about my background (as the first episode was dedicated to that), feel free to jump ahead to the 11:30 mark.

I also recorded this speaking engagement so if you visit the Analysis Paralysis youtube channel, you can watch the video as well:

• Watch speaking engagement on YouTube

There are countless Customer Relationship Management systems currently on the market. From the big players like Salesforce, to the more emerging players like ProsperWorks. It seems that every day, a new one enters the space. It is clear that CRM is an important part of a business and that they aren't going away anytime soon.

On this episode, I talk with Sai about what the future of CRM looks like, what his experience has been like being a Salesforce developer, and if he would ever consider moving from the giant that is Salesforce over to something like Copper CRM (Formerly ProsperWorks).

On this episode of Analysis Paralysis, I am talking to one of my mentors, Ajaz. He is a great salesman and consultant that has given me a lot of guidance over the years. I figured that not everyone has a mentor so I wanted to record this call with him to share with others to hopefully get something from this. Discussing sales and difficulties I was recently going through with clients and overall, how to sell value over an "hourly rate" type model.

This guy Tim reached out to me recently, he had listened to the first podcast and he was telling me about his story and it really resonated. We set up a time to talk and we just had a discussion about where he's at right now, where he wants to be going, what he is struggling with. A lot of that is about being able to sell yourself. You have a passion, a hobby, something that you are good at ー how do you convince people that it is worth buying?

It's impossible to start a business early on in your career and not pivot along the way. Over the past 8 years in business, I have grown a lot, evolved, and developed new skills that I could have never envisioned when opening up the company my freshman year of college. On this episode, I take you through my history of pivots from the web development world, to online marketing, IT support, and now business process consulting & automation. The longer you are in business, the more you learn, and the more opportunities you realize are available. How do you take advantage of the right opportunities and properly pivot your business?

Trailer for Analysis Paralysis, a new podcast around business process consulting, CRM, automation, and efficiency, by Alex Bass.